Advanced Television

ABS rebrands as Agility Beyond Space

October 23, 2023

By Chris Forrester

Satellite operator ABS has unveiled a new brand identity that is says reflects a transformative new phase of the company. With new ownership and new management in place since last year, and an ambitious strategic vision, ABS – Agility Beyond Space is poised to elevate its role on the global stage within the satellite industry.

ABS – Agility Beyond Space says it is determined to go beyond its reputation as a reliable partner, offering diversified space and ground solutions and services to various key verticals such as telecom/MNO, maritime, energy, mining, enterprise, government & defence and broadcast.

ABS is evolving its focus towards building strategic, long-term relationships, offering innovative and flexible business models tailored to the unique needs of its customers and partners.

“Our mission at ABS is to be the trusted partner of choice for secure and reliable satellite solutions. With our refreshed vision and purpose, we’re repositioning ourselves to align with new strategic directions, global reach, and an unwavering commitment to our customers ,” said Amit Somani, CEO of ABS. “Our core values of Agility, Trust, Respect, and Focus underpin our commitment to excellence and customer satisfaction. We are dedicated to exceeding expectations in everything we do – we do not need to be the biggest, but we certainly can be the best.”

“This transformative journey is exemplified by a brand refresh that introduces contemporary new branding to match our longer-term vision and reinforce our commitment to delivering unmatched value and quality to our customers,” said the business.

ABS operates a fleet of satellites; ABS-2, ABS-2A, ABS-3A, ABS-4/Mobisat-1 and ABS-6. The satellite fleet covers the Americas, Africa, Asia Pacific, Europe, the Middle East, and CIS. ABS has offices in the US and Asia with the head office in Dubai, UAE.

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