BluTV, leading Turkish streaming subscription service, has started a cooperation with Wirecard, the global innovation leader for digital financial technology, to strengthen in its global expansion. BluTV is a Turkish digital streaming service and offers programming on a worldwide scale. As part of the internationalization of the streaming service, Wirecard is providing BluTV with digital […]
A+V, the Latin American video ad workflow company, has become a fully-fledged member of the Peach family enhancing Peach’s global capabilities and potential. Peach has raised its equity interest in the company to 75% from a minority position. Peach made an initial investment in A+V at the end of 2013 and has helped the company […]
SpotX, the global video advertising and monetization platform, has announced results from a new partnership with Jukin Media, the global digital media company and owner/ operator of multimedia entertainment brands People Are Awesome, FailArmy, The Pet Collective, and others. By serving as the largest contributor to the programmatic monetisation of Jukin Media’s ad-supported linear streaming […]
Research by 4C Insights shows that IKEA, who launched one of the most successful fast response campaigns, tops the list of brands who saw the greatest social lift from ads airing during Game of Thrones. Mobile network O2 follows in close second with their current out-of-home campaign placing the Iron Throne outside The O2 Arena. […]
Some US regulators are seeking to end satellite’s unique ‘STELA Act’ which provides for US homes to receive signals from satellite broadcasters. A US consumer has three ways of receiving TV signals; Over the air, by cable and by satellite (and increasingly via broadband). The Satellite Television Extension and Localism Act of 2010 (STELA) was […]
Spain’s Mediapro has taken over Fandroid, owner of the eSports league LVP (Professional Videogames League), by acquiring the remaining 50 per cent of the company it didn’t already own for €22 million. With a presence of over 30 countries, Fandroid made €6.5 million revenues in 2017 (latest known data) and in 2018 it reached over […]
Findings from analysis firm Leichtman Research Group indicate that the largest cable and telephone providers in the US – representing about 95 per cent of the market – acquired about 945,000 net additional broadband Internet subscribers in Q1 2019, compared to a pro forma gain of about 815,000 subscribers in Q1 2018. These top broadband […]
In a surprising move, console gaming rivals Microsoft and Sony have formed a streaming partnership. The announcement was made via Microsoft’s website and revealed that the companies will partner on “new innovations to enhance customer experiences in their direct-to-consumer entertainment platforms and AI solutions”. Sony is expected to use Microsoft’s Azure cloud service to host […]
Mumbai-based Travelxp’s 4K HDR version launched earlier this week on Deutsche Telekom’s Magenta TV package. Travelxp is very much ‘all 4K’ and for the past year or so has been shooting only in HDR thus giving viewers the true ‘Wow’ factor. “‘One world and no boundaries’ has always been the core philosophy of Travelxp. The […]
The twelfth edition of the VIVO IPL cricket tournament concluded with another high for reported online viewership. Hotstar, India’s largest premium streaming platform, leveraged Akamai, the intelligent edge platform to live stream the VIVO IPL 2019 final between the Mumbai Indians and Chennai Super Kings to 18.6 million concurrent viewers. The VIVO IPL 2018 edition […]