Virgin Media is set to launch an addressable advertising service in the second quarter of 2012, ahead of rival Sky. The service will allow ads across all Virgin’s platforms to be targeted to all 3.8 million of Virgin’s individual households. Initially, it will be rolled out with VoD content with linear following shortly after. Virgin […]
The pay television industry isn’t threatened by those are cutting the cord now but will be by the people who won’t buy the cord in the first place, according to Credit Suisse media analyst Stefan Anninger who warns that today’s teenagers are tomorrow’s “cord-nevers.” “They are growing up in an Internet-based video culture in which […]
The advertising crisis, along with tighter budgets and a significant reduction of state subsidies, are leading Spanish Regional state-owned TV stations (financed by a mix of ad revenues and state subsidies) to dramatic financial cuts; the closure of some subsidiary channels, the suspension of satellite transmissions and redundancies. Catalonian TV channel TV3 has announced that […]
Two leading executives in the pay-TV and online video distribution sectors have expressed their support for a form of ‘content passport’ that would enable consumers to view owned and acquired content internationally. Ian Mecklenburgh, Director of Consumer Platforms at UK quadplay operator Virgin Media told delegates at the Marketforce Broadcasting and Digital Entertainment Conference in […]
Research commissioned by Orange comparing smartphone and tablet usage suggests that tablets cannibalise, whereas smartphones complement, TV and PC usage. Orange Exposure 2011 – an annual independent study by TNS into mobile media habits across UK, France, Spain and Poland – reveals some striking differences in behaviour between mobile and tablet usage both inside and […]
NSR’s “Global Direct-to-Home (DTH) Markets, 4th Edition” study finds the DTH market continues to drive satellite demand and revenue worldwide amidst a troubling economic climate and increasing competition. DTH services utilised 950 Ku-Band 36 MHz Transponder Equivalents (TPEs) in 2010. In the same year, DTH platforms delivered almost 16,900 SD, HD, and 3D television channels […]
Better broadband networks in 10 cities across the UK are being promised by the government. UK Chancellor George Osborne announced £5 billion (€5.8bn) of spending on infrastructure including £100m for broadband networks. Coverage in London, Belfast, Edinburgh and Cardiff and will be boosted. A further six cities will be identified later. “It means creating new […]
ComScore has released data from the comScore Video Metrix service showing that 184 million US Internet users watched online video content in October for an average of 21.1 hours per viewer. The total US Internet audience viewed 42.6 billion videos, representing an all-time high. Google Sites, driven primarily by video viewing at YouTube.com, ranked as […]
October’s net subscriber gains in Brazil’s pay-TV sector again showed strong growth. October’s numbers were up 278,000 in October to 12.2 million homes, according to data from Anatel. Some 20 per cent of all homes now have a pay-TV subscription, and this is up some 2.3 per cent in a single month. During 2011 to […]
Argentina has again postponed the bidding process for the 220 new digital terrestrial channels it wants to create. This is the third time that Argentina’s Federal Audiovisual Communication Service (FAC) has postponed the process, and this time it is for 90 days. Initially, the opening of bids was scheduled for last August, but was rescheduled […]