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YouTube TV

Research: More viewers choosing online platforms

Since 2015, Hub Entertainment Research’s annual Decoding the Default study has tracked the TV source that consumers consider their TV ‘home base’: the source they turn on first when they’re ready to watch. This year’s study identifies viewers’ home base and the considerations that drive their choice of default. Highlights from the study:

August 27, 2020

YouTube TV hikes price 30%

Youtube TV, the US pay-streaming service, has raised its subscription price by $15 to $64.99 a month, saying that the new price reflects the ‘rising cost of content’. Christian Oestlien, VP of Product Management at YouTube TV, wrote in a blog post.”This new price takes effect today, June 30, for new members. Existing subscribers will […]

July 1, 2020

Report: Streaming leads US customer satisfaction

Americans staying home are happier with their Internet and subscription TV service, according to the ACSI Telecommunications Report 2019-2020 from The American Customer Satisfaction Index (ACSI). Video streaming maintains its status leading customer satisfaction Covid-19 has dramatically changed the way Americans work and how they spend their leisure time. With stay-at-home and work-from-home becoming a […]

June 9, 2020