Roku and X Games are expanding their US streaming partnership in a new multi-year rights deal that brings MoonPay X Games League (XGL) exclusively to Roku Sports Channel. Beginning in 2026 with the inaugural summer season, followed by the first winter season in 2027, the league will stream free to fans nationwide on Roku Sports […]

Action sports property X Games is entering the streaming television market with a new FAST channel by partnering with Frequency, a specialist in creating and distributing streaming channels. Now owned by MSP Sports Capital, the X Games will build its streaming channel by mixing global live events with its  library of content across more than […]

DAZN, the sports streaming platform, and X Games, a specialist in action sport, have signed a multi-year global broadcast partnership which will see DAZN become a global streaming partner for X Games’ distribution of live events. This partnership will offer fans the opportunity to enjoy all the best action from the live events as well […]

ESPN has sold a majority interest in X Games, the global action sports franchise it founded in 1995 that made household names of skateboarders, snowboarders, BMX riders and freestyle motocross athletes. As part of a multiyear agreement, MSP Sports Capital, a New York City-based private equity firm with investments in McLaren Racing Limited and four […]

In the first action sports event to take place in North America since the pandemic put large events on hold, X Games Aspen 2021 content across ESPN, ESPN2 and ABC experienced double-digit viewership increases on television and triple-digit growth on social and digital media platforms. Driven by the rise of young talent, with six of […]