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wrestlemania

Wheatley American Vodka sponsors WrestleMania

WWE, part of TKO Group Holdings, and Wheatley American Vodka, produced with uniquely American techniques in Kentucky by Buffalo Trace Distillery, America’s oldest continually-operating distillery, has announced a multi-event partnership commencing with naming the award-winning spirit the Official Vodka of WrestleMania XL which takes place across two nights on April 6th and April 7th at […]

March 22, 2024

How to watch WrestleMania XL in UK

WWE’s WrestleMania XL is set to be a monumental event, marking the return of the annual spectacle to Philadelphia after a 25-year hiatus. Held at Lincoln Financial Field over two days – April 6th and 7th – the event will  offer a star-studded line-up, electrifying matches, and unforgettable moments that will define the year ahead […]

March 21, 2024

Mars, 2K extend WrestleMania partnership

Mars, Take-Two Interactive and WWE have announced that Snickers and WWE 2K24 will continue their union as the Presenting Partners of WrestleMania, which takes place April 6th and 7th at Lincoln Financial Field in Philadelphia. This marks the third consecutive year that the two brands have combined to serve as Presenting Partners for WWE’s pop […]

March 1, 2024

WWE, Fanatics Events announce WWE World fan experience at WrestleMania XL

WWE and Fanatics Events, the live and special event division of Fanatics, have announced details for WWE World at WrestleMania, a five-day interactive fan experience taking place from April 4th – 8th at the Pennsylvania Convention Center in Philadelphia. Tickets will go on sale on February 22nd, with prices ranging between $30 and $300. WWE […]

February 19, 2024

WWE Experience opening in Saudi Arabia

Riyadh Season is getting ready to open the world’s first WWE Experience in Saudi Arabia on February 16th. This unique experience lets both WWE fans and casual visitors fully engage with its various elements in Boulevard City, one of Riyadh Season’s entertainment zones. The WWE Experience allows fans to witness the sights, sounds and storylines […]

February 15, 2024

Fitting leads WWE Media & Production

WWE, part of TKO Group Holdings, has announced that media industry veteran Lee Fitting has joined the company as Head of Media & Production. “Lee is a phenomenal leader and executive known for work that generates both critical acclaim and mass appeal,” said WWE President Nick Khan. “Lee will be a tremendous addition to our […]

January 10, 2024

WWE reports record Q2 revenue

WWE has reported Q2 revenue of $410.3 million (€375.5m), an increase of 25 per cent and a quarterly record; Operating income was $87.3 million, an increase of 26 per cent; and Adjusted OIBDA was $140.7 million, an increase of 54 per cent and a quarterly record. US viewership for WWE’s weekly flagship shows, SmackDown and […]

August 2, 2023By Nik Roseveare

WWE Q1 “off to a strong start”

WWE has reported that Q1 2023 revenue decreased 11 per cent to $297.6 million (€269.3m), attributed primarily to a shift in the timing of the staging of a large-scale international event, which occurred in Q1 2022 but is next scheduled to occur in the Q2 2023 WWE premium live events in the quarter (Royal Rumble […]

May 4, 2023By Nik Roseveare

WWE, Fanatics expand partnership

WWE and Fanatics have announced an expansion of their existing comprehensive, long-term sports and entertainment partnership, which will now see Fanatics assume operations of WWE’s global event merchandise business. The deal will kick off on May 1st before WWE’s premium live event, Backlash. Under the expanded partnership, Fanatics Commerce, the company’s e-commerce, licensed merchandise and […]

April 19, 2023

Roku greenlights WWE: Recruits docuseries

Roku has announced WWE: Recruits (working title), a new, original docuseries that follows a group of young men and women competing to become WWE Superstar. The eight-part docuseries invites viewers to witness the grueling training, personal triumphs, and life-changing moments of talented individuals trying to make their professional wrestling dreams a reality. Thousands of pro […]

April 11, 2023By Nik Roseveare