NENT has reported that its Viaplay streaming service has seen paying subscribers rise by 33 per cent YoY to just over 4 million, with 397,000 subscribers added QoQ. NENT also reported 12 per cent organic sales growth with reported sales of SEK 3,553 million (€340.2m). Anders Jensen, NENT President and CEO, commented: “We ended the […]

Viaplay and T-Mobile have entered a multi-year distribution partnership in the Netherlands. From March 1st, when Viaplay will launch in the Netherlands, T-Mobile will offer four months’ free Viaplay access to its customers in combination with a new T-Mobile broadband subscription. At a later stage, T-Mobile will make the streaming service available as an add-on […]

VICE Distribution, the distribution arm of VICE Media Group, has secured a new content partnership with the Viaplay streaming service for over 210 hours of VICE programming for the Nordic and Baltic regions, with titles spanning true crime, investigative documentary, entertainment, sport and lifestyle. The partnership covers Sweden, Norway, Denmark, Finland, Iceland, Estonia, Latvia and […]

Nordic Entertainment Group (NENT Group) has been recognised as a leading sustainability performer by Sustainalytics, a global sustainability research, ratings and data firm. Following analysis of more than 4,000 companies around the world, Sustainalytics has awarded NENT Group a 2022 Industry Top-Rated Badge as well as a newly introduced Regional Top-Rated Badge. Sustainalytics is part […]

Reigning Formula 1 World Drivers’ Champion Max Verstappen and streaming service Viaplay have agreed a multi-year partnership that will see the driver feature in exclusive content for Viaplay viewers. Fans will be able to stream unique documentary programming in which Verstappen reveals the secrets to conquering Formula 1’s toughest circuits, along with glimpses into his […]

Nordic streaming service Viaplay will launch in the US on December 15th and offering a line-up of Nordic entertainment, including US exclusives of Viaplay Originals, and acquired movies and series. The service will be initially available on Comcast’s entertainment devices, including Xfinity X1, Xfinity Flex and the recently announced XClass TV. Viaplay will be available […]

Viaplay will launch in The Netherlands on March 1st 2022 offering Dutch viewers a combination of premium live sports, Viaplay Originals, Hollywood films and series, and kids content. The service will be a single package priced at €13.99 per month, and will be available through distribution partners such as VodafoneZiggo and KPN and as a […]

NENT’s Viaplay streaming service has agreed a long-term partnership with KSW, Europe’s mixed martial arts (MMA) organisation, to become the exclusive streaming home in 10 countries of KSW’s live events from December 2021. Based in Poland, the organisation will stage 12 events each year starting in 2022, featuring top Polish and international MMA competitors. Viaplay’s […]

Nordic Entertainment Group (NENT Group) and MGM International Television Productions have agreed a new multi-year deal to develop and co-produce six English-language original international series for NENT Group’s Viaplay streaming service. All six series will be shown exclusively as Viaplay Originals throughout the Nordics, Baltics, Netherlands and Poland, with MGM handling distribution in the rest […]

Anders Jensen, NENT’s President & CEO, recently expressed his confidence in Viaplay’s ability to reach its 500,000 international subscribers target by the end of 2021, notes Dataxis, the global market research firm. After a successful launch in the Baltics and in Poland this year, Viaplay will be looking at riding the expansion wave by entering […]