Synapse TV platform joins IAB Europe’s TCF
Synapse TV has announced their approved status as the latest Consent Management Platform to join IAB Europe’s Transparency and Consent Framework (TCF). As a result, the Synapse CMP may be used to collect consent on any FAST TV services on Freeview, Freely and other free-to-air platforms. TCF compliance now allows viewers to enjoy content while ensuring their privacy preferences are maintained. […]
September 10, 2024