Formula E has renewed its partnership with Story10, the sports video production and distribution agency, to maximise the ABB FIA Formula E World Championship’s international exposure and drive audience engagement. The current season commenced on December 7th 2024 in São Paulo, Brazil, and features 16 races across 10 iconic locations around the world. This year, […]
Sky Media has announced the eight winners of the first Sky Zero Footprint Fund: Local Heroes, an initiative that empowers eco-innovative SMEs by providing TV advertising to amplify their impact. A spin-off from the award-winning Sky Zero Footprint Fund which has just relaunched, Local Heros celebrates businesses from different regions across the UK and Ireland, […]
Channel 4’s commercial arm, Channel 4 Sales, has launched an competition for Certified B Corporations (‘B Corps’) in the UK, giving them the chance to win free advertising airtime as part of its commitment to sustainability. Channel 4 Sales has partnered with B Lab UK, the non-profit company behind the UK B Corp movement, to […]
Sky Media has announced the return of an expanded Sky Zero Footprint Fund for 2025. After taking a year off to refine the initiative, the fund is back with a new format and renewed commitment to drive change for a better planet through the power of advertising. Once again, Sky Media, the advertising arm of […]
Rakuten TV, the European streaming platform, has announced the completion of the third edition of its solidarity initiative AVOD for Impact, a campaign that reaffirms the company’s commitment to social responsibility, donating advertising space on its platform to amplify the messages of organisations committed to causes of social impact. In this winter edition, Rakuten TV […]
People who think they are saving energy by using dark mode rather than light mode on their apps and websites are actually using more energy, according to research from BBC Research & Development (R&D). The vast majority of people using an app or website in dark mode turn the brightness of their device up far […]
The KOTTO and OLO remote controls, developed by t4h. and celebrated for their innovation and sustainability, have added another achievement to their growing list of honours by securing German Design Awards 2025. This follows their recognition at the Red Dot Design Awards 2024 and the iF Design Award 2024 for the KOTTO remote control, solidifying […]
The BBC has published its first Climate Transition Plan, detailing how the broadcaster intends to be Net Zero by 2050. This forms part of the Corporation’s commitment to building a sustainable BBC and wider media industry. The BBC says it has been making significant progress towards its science-based targets, aligning a commitment to natural history […]
FreeWheel, a Comcast company and technology platform for the video advertising industry, has released findings from the fifth edition of its European Marketers Survey, in collaboration with CoLab Media Consulting, which aims to uncover agencies’ and advertisers’ spending priorities and marketing objectives for 2025, as well as their perspectives on sustainability in advertising. The survey […]
Fremantle has appointed Shaunagh Duncan as Head of Sustainability reporting to Matt Wilson, Chief Legal Officer, and Andrew Bott, Group CFO. In her role Duncan will spearhead Fremantle’s sustainability function working with Fremantle’s teams globally to implement sustainability strategies that improve resource efficiency and reduce environmental impact across the business. Duncan will drive the achievement […]