Today (January 17th) the NBA will celebrate Martin Luther King Jr Day (MLK Day) with ‘NBA 360’, a lineup of six games broadcast to fans in Europe and the Middle East in a simultaneous live feed produced by the NBA, tipping off at 6.00pm GMT on Sky Sports Main Event and Sky Sport Arena. NBA […]
This Christmas, Sky is saying thank you to its subscribers with a number of free gifts including Sky Cinema movies, Premier League football matches, free mobile data, and international calls. Available to existing customers, Sky says the gifts will help viewers to get together, either at home with movies and matches, or remotely with calls […]
Sky has published a case study revealing that Game Zero, the Premier League match held between Tottenham Hotspur and Chelsea in September, achieved net zero carbon emissions. Working in partnership with Spurs and alongside independent carbon specialists RSK and Natural Capital Partners, Sky set the target of hosting the world’s first net zero carbon football […]
Live Super League will be broadcast on free-to-air television for the first time in its 26-year history on Channel 4. The initial two-year partnership will see ten live Betfred Super League matches air on Channel 4 each season. Channel 4’s Super League coverage starts on February 12th 2022 when eight-time Champions Leeds Rhinos host Warrington […]
Sky Media has partnered with Xbox, giving Sky Sports’ viewers the inside scoop on Halo Infinite – Xbox’s latest addition to the iconic gaming franchise. The first episode of a two-part branded content series is available now on Sky Sports’ social platforms, where West Ham United’s Michail Antonio and Crystal Palace’s Wilfried Zaha go up […]
In Q3 2019, research firm Ampere reported that the reach of live English Premier League (EPL) coverage had increased to nearly three-quarters of domestic fans as Amazon Prime Video acquired rights to 24 matches per season. Two years later, those with access to live coverage at home has increased from 72 per cent of UK […]
An average of 1.2 million viewers tuned into Sky Sports channels throughout the day on October 24th with a reach of over 8 million, delivering a record-breaking day for the pay-TV channel. Numbers peaked at 4.5 million viewers at 5:50pm headlined by the Premier League match between Manchester United and Liverpool and the ICC Men’s […]
The NBA’s landmark 75th Anniversary season that tips off this week will feature a record-equaling 48 games in primetime in Europe as part of the league’s ‘NBA Saturdays and NBA Sundays presented by NBA 2K22’ primetime initiative. Week 1 will see the Cleveland Cavaliers host the Atlanta Hawks live on October 23rd with the Charlotte […]
IMG, the global sports, events and talent management company, has named former Sky Sports Managing Director Barney Francis as Executive Vice President, Head of Global Production to lead IMG’s production business. Francis is well known for his 20 year spell at Sky Sports. He served as Managing Director for over a decade, where he grew […]
Public interest in women’s sport has risen during the pandemic with 21 per cent of UK adults saying they follow it more than they did 18 months ago, according to a report published by Sky Sports and Leaders in Sport. Jonathan Licht, Managing Director, Sky Sports, said: “This report shows that women’s sport is again […]