ShowHeroes, an independent provider of CTV and digital video solutions, has announced the acquisition of Traffective, a Munich-based programmatic monetisation platform specialising in full-page monetisation and display advertising. Together, the combined entity reaches close to 2,000 publisher partners, generates more than 25 billion ad impressions and represents cross-channel advertising volumes exceeding €10 million per month. […]
ShowHeroes has unveiled SemanticHero AI, the latest generation of its proprietary targeting engine and the company’s most significant product launch since its founding in 2016. The release is both a continuation and a transformation: building on ShowHeroes’ pioneering work in online video solutions for premium publishers and the first iteration of SemanticHero, while setting the […]
ShowHeroes, a specialist in sustainable and innovative digital video and CTV solutions, has announced a strategic partnership with Titan OS, the Barcelona-based technology, entertainment and advertising company, to bring retail data-powered CTV campaigns to market across the UK Germany and Brazil. Under the agreement, ShowHeroes becomes Titan OS’s strategic partner for Retail Media activations in […]
ShowHeroes, a player in contextual video and CTV advertising, has announced a strategic partnership with DoubleVerify (DV), a provider of digital media quality measurement and analytics. The collaboration integrates ShowHeroes’ proprietary SemanticHero technology with DV Marketplace Suite, delivering a next-generation solution that enhances brand safety, IVT protection, and contextual relevance at scale, offering unmatched value […]
ShowHeroes, a specialist in digital video and CTV solutions, has announced the promotion of Sarah Lewis to the position of Global Vice President, CTV, effective immediately. In her expanded role, Lewis will continue leading the CTV Innovation Team while taking on additional responsibility for developing and scaling ShowHeroes’ global CTV presence. Since joining ShowHeroes, Lewis […]
ShowHeroes Group, a player in digital video advertising and CTV solutions, has announced the acquisition of Vidds, an AI-powered video creation and editing platform, for an undisclosed fee. Founded in 2020 by Ed Thomas and Andrew Walters, Vidds has gained recognition for simplifying and accelerating the video creation process, empowering creators with advanced AI tools […]