Research: Streaming overtakes pay-TV in Italy
In the first quarter of 2024, streaming subscriptions in Italy grew by 12.5 per cent, surpassing pay-TV subscriptions for the first time and accounting for 20.4 per cent of total revenues. According to Mediobanca Research, the Italian broadcasting sector experienced modest growth of 1.6 per cent in 2023, reaching €8.9 billion in turnover. All sectors […]