Advanced Television

netflix

Analysis: Western Europe leads Crime & Thriller production

Western Europe hit a record volume of Crime & Thriller production orders from leading global streaming platforms in 2024, reaching 94 titles. That’s equivalent to a 43 per cent share of all commissions by major streamers in the genre, more than the North American (NAM) and Asia Pacific (APAC) regions combined. The main beneficiary has […]

February 14, 2025

Netflix joins Apple watchlist?

Apple and Netflix appear to have forged a partnership that will finally integrate Netflix content into the Apple TV app’s unified watchlist. The Apple TV app has aimed to be a central hub for managing streaming content, the flagship feature, is the ‘Up Next’ queue, aggregating shows and movies from various supported services. However, one […]

February 14, 2025

Report: Sport rights, ad tiers reshaping VoD market

Kantar, the marketing data and analytics company, reveals a growing consumer preference for ad-supported streaming, robust momentum for Apple TV+, increasing investment in sports content and Netflix’s continued strength in delivering engaging entertainment in its Q4 Entertainment on Demand (EoD) data on the global streaming market. The study, from Kantar’s Worldpanel division, uncovered the following […]

February 13, 2025

Forecast: Netflix in Australia’s top 3 ad-supported streamers by 2027

Forecasts from Ampere Analysis predict that Netflix is set to become the third-largest ad-supported streaming service in Australia by 2027. Ampere expects that the global streamer will generate north of A$150 million (€90.2m) in advertising revenue in Australia in 2027. Broadcaster-run streaming services 7Plus and 9Now will be the only professional streaming services to earn […]

February 13, 2025

Peru, Uruguay drop on Netflix Speed Index

In January, 5 per cent of Internet Service Providers (ISPs) saw a speed increase between 0.2 and 0.4 Mbps, 87 per cent remained consistent with last month’s results, and 8 per cent experienced a decrease of 0.2 Mbps on the Netflix ISP Speed Index – a monthly update on which ISPs provide the best prime-time […]

February 12, 2025

Study: Accelerated shift to streaming for live sports

LG Ad Solutions, the specialist in connected TV and cross-screen advertising, has announced findings from its study titled Stadium to Screen, which reports on the evolving habits of sports viewers across the UK, US and Canada. The study reveals a shift toward connected TV (CTV) as the primary platform for live sports, signalling a new […]

February 7, 2025

Netflix to bid for F1 in US?

Netflix is reportedly considering a bid for Formula One’s US TV rights, starting from the 2026 season. A deal could enable Netflix to leverage the success of its hit series Drive to Survive, which has significantly increased F1’s global popularity. ESPN currently holds the broadcast rights for F1 in the US through to the end […]

February 7, 2025

Report: Live events the new battleground of audience engagement

Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half of 2024, analysing 51 billion hours of linear and streaming TV consumption in the US to uncover key trends and emerging opportunities shaping the future of television and advertising. The report highlights a surge […]

February 6, 2025

Netflix raises UK prices

Netflix has raised its subscription prices in the UK, with an increase imposed on every price plan effective immediately. The move comes just days after the streaming platform rolled out similar price hikes in the US, Argentina and Portugal. In the UK, the Standard with Ads plan now costs £5.99 per month (up from £4.99). […]

February 6, 2025

Spain: Prime leads SVoD with Netflix growing fast

Prime Video leads the Spanish SVoD market with a share 72 per cent (up 4.7 per cent) with Netflix on its heels with 67.4 per cent – seeing 7.2 per cent growth in the last quarter – according to GECA citing Kantar data. Disney+ is third in the market with a share of 34 per […]

February 6, 2025From David Del Valle in Madrid