Findings from business intelligence company Morning Consult suggest that US consumers’ ideal price point for streaming services is $12 (€10.70). That price showed no movement from a 2019 survey. Consumers’ optimal price for ad-supported services also held steady at $10. Analysis was conducted using the Van Westendorp model, a model that finds an optimum price […]
The increased shift of audience attention from linear TV to streaming/CTV holds great potential for both advertisers and broadcasters, according to audience measurement platform AudienceProject. In a blog post following the publication of the company’s study, Insights 2022 – Linear TV and streaming, which looks at the current state of linear TV and streaming consumption […]
Pipe, creator of a trading platform for recurring revenues, has acquired Purely Capital, a media and entertainment financing company, and is launching a new Media & Entertainment division on the platform. This new division will help producers, rights owners, and distributors drive immediate up-front revenue from their long-term licensing contracts from investment-grade streaming services and […]
The Gulf Cooperation Council (GCC) video industry grew revenue by 11 per cent Y/Y in 2021 to reach $1.9 billion (€1.6bn), according to the GCC Video & Broadband Distribution 2021 report from Media Partners Asia (MPA). The report provides analysis of telecoms, online video, pay-TV and free TV industries across the six Gulf Cooperation Council […]
All eyes were on Sony and Microsoft who released their 9th generation consoles, the PlayStation 5 and Xbox Series X/S, in autumn 2020. A year and a half later, Dataxis has offered its assessment. The pandemic and subsequent lockdowns was an incredibly successful period for video game console manufacturers: sales of hardware and software (Animal […]
Imposter stories are proving popular on Netflix. On the TV side, Inventing Anna, Shonda Rhimes’ limited series, took the #1 spot for the second week in a row for the week commencing February 14th. With 195.97 million hours viewed, the Julia Garner led series was in the Top 10 in 94 countries. Meanwhile, The Tinder […]
How great is Netflix’s influential impact? Between clothes, furniture, food, and travel, could Netflix really change how people want to live? Could a TV show convince people to buy a jumper or move to a different country? Data from fashion retailer GAP explores the trends inspired by Netflix shows and if these moments of pop […]
Global SVoD subscriptions will increase by 550 million between 2021 and 2027 to reach 1.75 billion, according to the SVOD Forecasts Update report from analyst firm Digital TV Research. China and the US will together account for 48 per cent of the world’s total by 2027. “China and the US had a similar number of […]
Netflix is set to release more Original TV content in 2022 than ever before, with 398 shows already expected to air on the platform throughout the year, according to Ampere Analysis’s latest data. This figure only includes those shows either scheduled to premiere or those scheduled to complete production and likely to premiere in 2022 […]
Netflix has signed its first financial agreement with the French movie industry – represented by producers and authors associations Blic, Bloc and Arp – which will see the streaming service contribute at least €30 million annually into French-speaking movies for the next three years. This contribution, which amounts to 4 per cent of the net […]