TGI Global Quick View 2024 data from audience measurement specialist Kantar Media, which surveys 80,000 people in 37 countries, shows that cost is trumping content as the most important criteria for consumers. Almost half of those surveyed rated subscription prices as a significant factor when choosing streaming services (49 per cent), while 43 per cent […]

Kantar Media, a specialist in audience measurement, has signed an agreement with ARMA, the Romanian industry body for TV measurement, that will see the continued provision of broadcast TV ratings to the market. The new contract, which will run until the end of 2027, extends Kantar Media’s partnership with the Romanian TV industry, having run […]

Data from Kantar Media has revealed the most tweeted about TV programme/series of 2020 overall was ITV’s Good Morning Britain (with 4,930,926 tweets) followed by Love Island (3,172,459), BBC Breakfast (1,812,446), Question Time (1,666,730) and live FA Cup football coverage (1,376,162). Love Island also topped the list of most tweeted about live broadcast shows, with […]