Advanced Television

jeep

Frodoh partners with Jeep for maiden CTV campaign

AdTech firm Frodoh partnered with Jeep for the first-ever Connected TV (CTV) campaign that delivered exceptional results with a 97 per cent video completion rate and astounding 11,700 QR scans. Conceptualised and crafted by Starcom India part of Publicis Groupe India, this innovative campaign featured a video of Bollywood superstar Hrithik Roshan, enhanced with an […]

September 10, 2024