Advanced Television

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ITV, Guinness bring audio descriptive commentary to Euro 2025

ITV, in partnership with Guinness, is bringing live audio description commentary to its coverage of matches during UEFA Women’s Euro 2025. The descriptive commentary aims to bring to life TV pictures for a blind and partially sighted audience, giving a level of visual detail of the action and the surrounding stadium atmosphere beyond the standard […]

July 3, 2025

TwoFour announces new creative leadership structure

Tim Carter, Managing Director, Unscripted, UK, ITV Studios, has confirmed a new creative leadership structure for unscripted label Twofour.  In the first announcement to come from Carter in his newly appointed role, the senior leadership team at Twofour, are promoted into their roles with immediate effect. David Brindley is named as the label’s new Chief […]

July 3, 2025

ITV Studios expands partnership with SIRASA TV

ITV Studios and SIRASA TV have expanded their partnership with the renewal of The Voice franchise and the first-ever Asian commission of the physical game show, Catchpoint, localised as SIRASA Catchpoint. As part of the renewed deal, SIRASA TV will continue its successful run with The Voice Sri Lanka and The Voice Teens, commissioning a […]

June 30, 2025

ITV Studios partners with Paprika Studios

ITV Studios has announced at NATPE Budapest a strategic partnership with Paprika Studios, an independent production company in Central and Eastern Europe (CEE). Paprika Studios will exclusively represent six of ITV Studios’ top non-scripted formats across seven key markets: Bulgaria, Czech Republic, Hungary, Lithuania, Romania, Slovakia and Slovenia. The six titles Paprika Studios will represent […]

June 24, 2025

Iyanu premieres on ITVX in July

Lion Forge Entertainment’s superhero animated series, Iyanu, will debut July 3rd on ITVX for UK and Northern Ireland audiences, with all 10 episodes of season 1 available at launch. The series UK debut on ITVX continues Iyanu’s successful first season, which captivated young audiences on Max and Cartoon Network in the US, ranking as the […]

June 19, 2025

Sky, Channel 4, ITV announce joint advertising marketplace

Channel 4, ITV and Sky, in collaboration with Comcast Advertising, have announced their intent to launch an advertising marketplace, that will allow access to a premium on demand and streaming inventory through a single campaign for the first time. Designed to super charge the breadth of brands advertising on TV, the move will will bring […]

June 17, 2025

30 broadcasters to showcase Royal Ascot

Royal Ascot, taking place from June 17th to 21st, will be broadcast in over 180 territories through 30 broadcasters, ensuring the event reaches audiences across every corner of the globe. A jewel in the crown of international horse racing, it continues to attract significant broadcaster interest, with HBA Media delivering widespread coverage on behalf of […]

June 16, 2025

ITV unveils new commercial innovations

During the ITV Showcase in Manchester on June 12th, the broadcaster unveiled three new commercial innovations. Launched to an audience of over 500 advertisers and agencies, Lead Gen Ads, ITV YouTube Affinities and Outcomes Planner are all new tools that ITV says will help its commercial clients to get the most out of their TV […]

June 13, 2025

ITV Studios appoints Carter as MD of Unscripted, UK

ITV Studios has named Tim Carter as Managing Director,  Unscripted, UK. Currently CEO of ITV Studios’ MultiStory Media and Twofour, Carter will take up the role in the summer from Angela Jain and will assume responsibility for all of ITV Studios’ unscripted business in the UK, which houses 11 unscripted labels. Carter will report directly […]

June 11, 2025

Jain named Head of Content, Disney+ EMEA

Angela Jain has been named head of Content, Disney+ EMEA, and will join the company in September. Jain joins from ITV Studios, most recently as director of Unscripted, UK. The newly created role comes on the heels of Disney’s recent earnings call, where the company emphasised the importance of international markets and its investment in […]

June 10, 2025