ERT has launched the latest version of the Greek ERTFLIX OTT platform. The new backend implementation and the updated interface are the results of cooperation with the Greek systems company Telmaco S. A. and the team from Insys Video Technologies. ERTFLIX is a platform of the Greek state TV broadcaster, ERT, and provides users with […]
Irdeto, a specialist in digital platform cybersecurity, has announced the launch of Irdeto Operator Application (Irdeto OpApp). The Irdeto OpApp is an HbbTV Operator Application hosted on Irdeto’s CI Plus conditional access modules, enabling pay-TV operators to deliver a consistent branded experience across different TV brands. The announcement comes during the 9th HbbTV Symposium and […]
RTL Deutschland and Panasonic are bringing addressable TV to the smart TVs of the Japanese manufacturer as part of a cooperation. The HbbTV specification for Targeted Advertising (HbbTV TA) is now implemented in Panasonic 2021 smart TVs from the JX850 series. Models already on the market will receive HbbTV TA through a software update, which […]
Redge Media Origin has been upgraded to support HbbTV devices. The upgrade enabled video playback on TV-sets within HbbTV applications, both for unencrypted and for DRM content. The project has been delivered in cooperation with the leading terrestrial broadcaster in Poland to support its expansion of HbbTV video services. “HbbTV is about know-how. To make […]
The DTG has released D-Book 12.6 – the latest update to the universally-deployed standard in UK Digital Television. Created with industry, continually reviewed, and updated annually, the D-Book sets out the technical interoperability requirements for digital terrestrial and hybrid delivery television in the UK, underpinning Freeview, YouView, Freesat, EE TV, BT TV and TalkTalk TV. […]
MTV Oy and Sofia Digital have jointly developed a new way to make advertising interactive when watching content on Smart TV. The solution helps to enable clickable campaigns to be activated through TV-screen using companion devices, like smartphones. This solution answers the problem, which many advertisers have – namely identification and targeting of individual TV […]
German TV station WDR now uses TeraVolt’s operating system SmartPages to maintain its HbbTV application for the “Sendung mit der Maus” (“The Show with the Mouse”). This is a very popular German TV programme for kids, which utilises a concept similar to Sesame Street. Since 1971, it is being produced by WDR, which is part […]
The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, has announced the publication of a new version of the HbbTV Conformance Test Suite. The new version, developed by the HbbTV Testing Group, is […]
The HbbTV Association, a global initiative dedicated to providing open standards for advanced interactive TV services through broadcast and broadband networks to connected TV sets and set-top boxes, has published the second phase of its solution for Targeted Advertising (TA). This enables substitution of broadcast adverts with targeted adverts in situations where the broadcast TV […]
Mediengruppe RTL Deutschland is working with TV manufacturer TP Vision to promote the rollout of addressable TV in Germany. The two companies have concluded a cooperation agreement based on the implementation of the HbbTV specification for targeted advertising (HbbTV TA) in Philips Smart TVs. HbbTV TA enables a new level of addressable TV implementation, where, […]