WARC has released an annual review of its Global Marketing Index (GMI) over the 12 months of 2021. WARC’s GMI provides a monthly indicator of the state of the global marketing industry, by tracking and analysing current conditions among 1000+ marketers, including marketing budgets, trading conditions and staffing levels. Highlighting a remarkable year of recovery […]
Newsflare, the licensing platform and marketplace for user-generated video (UGV), has unveiled its “energised rebrand and revitalised market positioning”. Inviting storytellers everywhere to ‘capture the moment’, this is the latest milestone in the company’s evolution, following the recent £5m funding round, as it stakes its claim as the category leader for the monetisation of premium […]
Experienced industry analyst Jonathan Broughton has been appointed as the new Head of Strategy for the EBU. Broughton has a decade of experience as a media analyst and consultant. He has a huge knowledge of broadcast media trends and strategic directions, particularly in the digital broadcasting world. He also has operational experience of the new […]
OpenVault is expanding its global sales and marketing capabilities in Latin America and Europe through a strategic partnership with Lotier International. Under the agreement, Lotier will leverage its business development and sales offices in Brazil, Argentina and Portugal, to grow adoption of OpenVault’s revenue and network improvement solutions and data-driven actionable insights for the broadband industry “The VelociData acquisition has been the catalyst for a dramatic […]
Rolling Stone Culture Council, an invitation-only thinktank collective of leaders and business innovators from a variety of industries shaping culture and society, selects Cate Rubenstein, SVP of Global Marketing at Toluna, to join its unique community. Rubenstein was specifically selected as Rolling Stone Culture Council’s newest member because of her contributions to multiple innovative and […]
The European Commission has selected a second consortium to supply potential ideas for a future Low Earth Orbiting (LEO) system for Europe. Last week it named New Symphonie, which is led by Euroconsult and Unseenlabs, to present its ideas. It received €1.4 million in funding for a 6-month study. The second consortium has now been […]
Brazilian media group Globo has decided to stop distribution of its Globo Internacional TV channel on European pay-TV platforms on December 31st. As of January 1st 2022, with the exception of Portugal, viewers will have to subscribe to SVoD platform Globoplay Internacional to continue watching Globo content. Launched in October, Globoplay Internacional is available throughout […]
The EU’s proposed Digital Markets Act has moved nearer the statute books with the nod from the European Parliament’s Internal Market and Consumer Protection Committee. The full parliament should approve the text in December, then there will be negotiations to start with the EU Council on a final version. The DMA targets so-called ‘gatekeepers’ – […]
Pixotope, creator of a Virtual Production solution, has appointed Sergio Cardenas as their Regional Sales Manager in Southern Europe. Cardenas’ passion for audiovisual systems, live and broadcast productions, and innovative technology have driven his high-end broadcasting career over the last 20 years. A specialist in real-time graphics, virtual studios, and virtual reality solutions, his previous […]
Facebook has revealed plans to hire 10,000 people in the European Union to develop a metaverse – an online world where people can game, work and communicate in a virtual environment via a VR headset. “The metaverse has the potential to help unlock access to new creative, social, and economic opportunities. And Europeans will be […]