Advanced Television

discovery

Research: Relevance combats ad resistance

Hub Entertainment Research has released the second wave of its research study, TV Advertising: Fact vs. Fiction, which explores TV consumers’ use of ad-supported and ad-free services and the factors that drive their decisions to use each. The research suggests that TV viewers are not fans of heavy ad loads during shows, but also demonstrates […]

January 25, 2022

Discovery brings “cinematic vision” to Winter Games

Discovery has announced plans that it says will “push the physical and virtual boundaries of sports production to new extremes and mark a new frontier in the coverage of the Olympic Games”.With just over a week to go until the Opening Ceremony of Olympic Winter Games Beijing 2022, Discovery has revealed how it intends to […]

January 24, 2022

Discovery grows Australian Open audience

discovery+ and Eurosport have seen sizable audience and digital engagement growth recorded across Discovery’s platforms during The Australian Open. Television and streaming audiences have so far seen double-digit year-on-year increases across the 50 countries and territories where Discovery presents the Australian Open. Featuring extended news reporting and on-demand video, Eurosport’s ebsote and its local country […]

January 24, 2022

SLING TV now on VIZIO SmartCast

Connected entertainment platform specialist VIZIO has confirmed that live streaming service SLING TV is now available on VIZIO SmartCast TVs. VIZIO says that millions of SmartCast users across America can now access the SLING app to watch the live content they love, plus over 150,000 on demand shows and movies. With free channels such as […]

January 20, 2022

DAZN closing in on BT Sport

DAZN, the sports streaming service, is close to agreeing a deal to acquire BT Sport in an estimated $800 million (€698m) transaction that will give it access to valuable Premier League and UEFA Champions League matches, as well as a host of other sports rights including WWE, UFC and Premiership Rugby. A deal could be […]

January 13, 2022

RIP Jana Bennett

Jana Bennett, the British and US senior TV executive who ran BBC TV, BBC Worldwide and Discovery, has died aged 66. Bennett had talked about her rare condition, glioblastoma multiforme, in an interview with London’s Evening Standard in 2019. BBC Director General, Tim Davie, commented: “Jana Bennett was one of the most talented television producers […]

January 13, 2022

GOLFTV on Starzplay

Starzplay, the MENA SVoD service has partnered with Discovery to offer GOLFTV to its subscribers. GOLFTV will be available as a stand-alone channel on Starzplay for $9.99 while all existing and potential Starzplay subscribers who have a Starzplay subscription can access the new add-on free for one year. Danny Bates, Chief Commercial Officer, Starzplay, said: […]

January 13, 2022

Discovery invests in OpenAP

In a move that is intended to accelerate the growth of its advanced advertising business while helping scale the overall market for advanced TV, multichannel programmer Discovery will become a minority owner of advanced advertising company OpenAP, bringing simplicity and scale to audience-based campaigns in television. Discovery joins FOX, NBCUniversal and ViacomCBS in the joint […]

January 11, 2022

Discovery Italia exceeds expectations

Discovery Italia has confirmed its position as the third largest national broadcaster in the Italy, ending 2021 with a 7.4 per cent audience share over 24 hours, rising to 9.4 per cent among the commercial target 25-54 age group. According to CEO Alessandro Araimo, 2021 was an “extremely positive year”, both in terms of ratings […]

January 11, 2022From Branislav Pekic in Rome

OWN joins Hulu + Live TV

OWN: Oprah Winfrey Network, a member of the Discovery family of brands, has announced that OWN is now available to Hulu + Live TV subscribers in the US. Hulu + Live TV subscribers have access to live broadcasts of OWN’s award-winning programming line-up, including the new series Ladies Who List: Atlanta and The Kings of […]

January 10, 2022