As viewership on streaming platforms continues to grow, advertisers are chasing audiences. MediaRadar measures OTT advertising across a sampling of both standalone streaming platforms and TV Anywhere viewing from top linear networks in the US. Among this sample, which includes Hulu, Peacock and other big players in this space, MediaRadar reports that total ad spend […]
Discovery’s new free-to-air channels. eden and Rush will launch on March 21st in New Zealand. Glen Kyne, Senior Vice President and General Manager ANZ said: “We’re delighted to launch two new free-to-air channels in New Zealand, delivering on our promise to bring more great entertainment to Kiwi audiences. eden and Rush combine the best of […]
Discovery has announced its plans to appoint Chris Licht as the new chairman and chief executive officer of CNN Global. The appointment will be effective following the completion of Discovery’s acquisition of WarnerMedia, expected in early Q2. Licht has spent more than 20 years in broadcast news and currently serves as executive vice president of […]
MotorTrend Group, a Discovery company, has announced that MotorTrend’s complete collection of series, specials and documentaries dedicated entirely to the automotive world are now available to US consumers through Premium Subscriptions on The Roku Channel. Streamers can now access MotorTrend’s catalogue of automotive series including: Top Gear America, Kevin Hart’s Muscle Car Crew, Motor MythBusters, […]
Discovery has reported financial results for the quarter and year ended December 31st 2021. David Zaslav, President and Chief Executive Officer of Discovery, said: “2021 was by all measures an exceptional year for our company, in which we achieved significant operational, financial, and strategic objectives. We grew our global DTC paying subscribers to 22 million, […]
Roku has announced Roku’s Advertising Watermark – free technology to help advertisers and publishers validate the authenticity of video ads originating on the Roku platform. As an authentication solution built for TV streaming, Roku says its Advertising Watermark gives marketers the confidence that their advertising spend is reaching real Roku users. Today, device spoofing occurs […]
Four of the leading national programmers in the US – AMC Networks, Discovery, TelevisaUnivision and WarnerMedia – have teamed up with Canoe Ventures to further enable national addressable television advertising. As a result of these separate, multi-year agreements, Canoe will be providing enablement and ongoing campaign service assurance across its national addressable TV advertising footprint, […]
Discovery has reported record Olympic Winter Games viewership and engagement on its digital platforms, as the household appeal of discovery+ drove significantly higher consumption and numbers of new paid subscribers compared to PyeongChang 2018. Concluding on February 20th, Beijing 2022 produced strong results across Discovery’s European television network and streaming products. discovery+ drove an increased […]
Discovery celebrates its 10th Say Yes To The Dress spin-off in Europe, Middle East and Africa (EMEA) with Say Yes To The Dress: Dubai. The much-loved TLC show is travelling to the Middle East for the first time and is presented by Khalil Zein, a renowned Lebanese celebrity stylist. The show has a diverse roster […]
Discovery Deutschland has extended its existing partnership with SES, securing long-term satellite capacity for the distribution of its movie channel TELE 5 HD on the SES’s prime TV neighbourhood at ASTRA 19.2 degrees East. The channel continues to be available free-to-air in standard definition and in high definition on HD+, SES’s German media platform. As […]