EarthX Media, which operates EarthxTV, has announced that Dan Bragg has joined the company as Executive Vice President of Marketing, Creative and Communications. Bragg will oversee all marketing for the organisation, emphasising building brand awareness and supporting the global expansion of the company’s linear television network EarthxTV. At EarthxTV, Bragg will oversee corporate and consumer […]
Wurl, a specialist in data-driven solutions for CTV, has introduced ContentDiscovery – a machine learning-powered advertising platform for streamers and content publishers to acquire viewers and scale profitably across channels. ContentDiscovery finds high-value viewers where they spend their time by promoting content they will want to watch across streaming apps and on mobile devices. This […]
FreeCast has announced a new executive hire, bringing on Gary Engel as Chief Marketing Officer. Engel has extensive experience, particularly in the television industry, where he’s served at senior levels at several major media companies. Before becoming FreeCast’s CMO, Engel served as a Director for Warner Bros Discovery, where he oversaw the launch of Discovery+ […]
Channel 4 has launched a new UK-exclusive campaign on Spotify, the audio streaming service, to help boost digital viewership and reach younger audiences. Using Spotify’s streaming intelligence, Channel 4 Streamland will provide Spotify users with an interactive in-app experience, which generates five personalised recommendations of hit shows a user might want to watch – from […]
WildBear International, the distribution arm of WildBear Entertainment, one of Australia’s biggest producers of factual programming, has announcd a raft of deals for the newest titles on its natural history slate. Extreme Snakes (2 x 60), which explores the innovative and flexible ways snakes survive in the extreme environments of Australia and Africa, has been […]
Warner Bros Discovery (WBD) has announced a slate of new and returning shows in the UK & Ireland, which will be released on discovery+ and across its linear networks in 2023 and 2024. Richard Hammond, together with his team at the Smallest Cog, will be returning to the Workshop for third and fourth seasons of […]
Warner Bros Discovery (WBD) and the United States Tennis Association (USTA) have agreed to a new long-term partnership to broadcast the US Open in France. This agreement, secured by IMG, will allow French viewers and internet users to follow the entire Flushing Meadows tournament – both men’s and women’s singles and doubles tournaments as well […]
Research has revealed that consumers want brands to be actively involved in the development of new and emerging musicians. More than a third (39 per cent) of people expect brands and companies to use the music of emerging artists in their social media posts – and a similar number (34 per cent) expect brands to […]
TNT Sports will be the new name for the premium sports brand to be launched later in 2023 by the Joint Venture between BT Group and Warner Bros Discovery. The pair say the new name heralds an important step in the previously announced plans to unite the collection of premium rights from BT Sport and […]
Warner Bros Discovery (WBD) has extended its rights to show the US Open in 45 markets across Europe, including exclusive access in 42 territories, after reaching a new five-year agreement with the United States Tennis Association (USTA). The deal includes live and highlights rights with every match on every court available to stream on discovery+ […]