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cricket

Kick It Out partnership with England and Wales Cricket Board

Kick It Out, football’s leading anti-discrimination organisation, has announced it will be partnering with the England and Wales Cricket Board (ECB) to identify and address issues of equality, diversity and inclusion (EDI) within cricket. The events of the last year in cricket were indications that the sport and culture around it, needs progressive and inclusive […]

January 25, 2022

Eleven boosts content in SE Asia, Hong Kong

Eleven, the sports entertainment group, is building out its portfolio in Southeast Asia and Hong Kong with a focus on local and locally relevant content that will deliver over 2,000 hours of live sport to fans in 2022. Eleven has secured the rights to Spain’s Copa del Rey, the Japanese T1 Table Tennis League, the […]

January 20, 2022

BT Sport reveals plans for 2022 Women’s Ashes

BT Sport has confirmed its plans for the 2022 edition of the Women’s Ashes, which gets underway at 7.45am on January 20th on BT Sport 1. Presenter Jules Breach and former England cricketers Lydia Greenway and Ebony Rainford-Brent will head up proceedings live from the BT Sport studio in London. The commentary team across the […]

January 18, 2022

Little Dot Studios unveils Little Dot Sport

Digital content agency and media network Little Dot Studios has announced the creation of the Little Dot Sport label following accelerated client, staff and financial growth throughout 2021 and a Sport Industry Agency of the Year nomination. Little Dot Sport already boasts a client roster of 28 retained clients including Formula E, the England & […]

January 13, 2022

Amazon Prime Video India debuts live cricket on Jan 1

Amazon Prime Video in India will start streaming live cricket from January 1st 2022 with a test series between New Zealand and Bangladesh. In November 2020, Prime Video became the first streaming service in India to secure exclusive live cricket rights from a major cricketing board. As a part of the multi-year deal, international men’s […]

December 21, 2021By Nik Roseveare

BT Sport reveals Ashes coverage plans

BT Sport has confirmed its presenting line-up for the 2021-22 edition of The Ashes, ahead of the first Test getting underway in Brisbane on December 7th. Presenter Matt Smith will head up proceedings live from the BT Sport Studio in London, alongside former England internationals across the series including Alastair Cook, Moeen Ali, Steve Harmison, […]

December 7, 2021

Deltatre renews agreement with Hero Indian Super League

Deltatre, the global player in fan-first experiences, has renewed its agreement with the Hero Indian Super League for the 2021/22 season – and will provide its best-in-class broadcast graphics solution to the league throughout the competition. The agreement builds on the successful deployments initiated between the parties during the previous two seasons. It also reflects on the […]

December 3, 2021

T20 World Cup delivers record viewership

Cricket and sports fans across the world enjoyed unparalleled coverage of the ICC Men’s T20 World Cup 2021, when the tournament returned after five years. The event, the biggest ever cricket tournament to be staged in the UAE and Oman, broke viewership records in several regions, including garnering a record television reach of 167 million, […]

November 26, 2021By Colin Mann

Analyst: ‘D2C unlikely for top-flight football’

Although a number of sports have benefited from the arrival of OTT players and the introduction of direct-to-consumer services, the prospect of some of the leading properties, such as the Premier League, La Liga, Serie A and the Bundesliga, adopting pure D2C strategies remains unlikely, according to Jacopo Genovese, Senior Analyst at Ampere Analysis. Addressing […]

November 16, 2021Colin Mann @ SportsPro OTT Summit

BT Sport retains the Ashes

BT Sport has renewed its UK rights deal to broadcast Australian men’s and women’s home cricket internationals until 2025, including the exclusive broadcast of four England tours over the next four years. Cricket fans will be able to catch England in action as they look to recapture the Ashes later this year, as well as […]

November 8, 2021