Channel 4 Sales has secured dairy company Lactalis as the sponsor of Channel 4’s food programming, as well as UKTV’s ‘Cooking Inspiration’ strand. The deal will see Lactalis brands Président and Galbani sponsor Channel 4’s range of food programming across Channel 4, More 4, E4 and Channel 4 Streaming, plus food content on U&Dave, U&W […]
The network production arm of Signpost Productions, which is behind shows including the BBC’s Robson Green’s Weekend Escapes and TNT Sport’s Deaf Away Days, is joining ITV Studios where it will be housed by production label, MultiStory Media. The new label will be called Signpost Entertainment and will be led by Creative Director Gareth Deighan, […]
Channel 4 has announced Crosta & Mollica as its sponsor of ‘Channel 4 Food’ in the Italian food brand’s first national TV campaign which also marks its first sponsorship deal with the public service broadcaster. The campaign, which launches on July 98th, includes sponsorship of the ‘Channel 4 Food’ programme strand across Channel 4’s streaming […]
ITV Studios label MultiStory Media and Metaverse creative agency Metavision, have partnered up to launch Channel 4’s globally popular Come Dine With Me into the metaverse, with players now able to go head to head to become the ultimate dinner party host in a newly released Minecraft world. Come Mine With Me, which has been […]
ITV Studios has announced the expansion of Armoza Formats with its new production company, Armoza Productions. The Israeli-based content creators and distributors will now serve as the production arm of ITV Studios within Israel, producing all ITV Studios content in the future. The production company is already attached to produce the new season of ITV […]
Angela Jain has been named ITV Studios’ first Director of Unscripted in the UK. ITV Studios says the newly created role reflects the growth of its unscripted content over the past five years, which now houses 11 non scripted labels. Between them, the labels are responsible for the creation and production of a number of […]
ITV Studios’ award-winning format Come Dine With Me has been acquired by OSN, an entertainment network in the Arabic region. The popular British reality show that is celebrating its 15-year anniversary this year has already been licensed to more than 40 countries, with over 14000 episodes produced globally. The Arabic version, Yalla Neta’asha, will be […]
In line with its intention to increase the acquisition of non-scripted IP from selected independent producers, ITV Studios has announced the acquisition of all non-scripted formats and IP from the Swedish creator and distributor Elk Entertainment. The deal, spearheaded by Mike Beale, Managing Director of the Global Creative Network will see the addition of 65 […]