Comcast has reported results for the quarter ended March 31st 2021. “We are off to a great start in 2021. Our entire company performed well across the board, highlighted by another strong performance from cable, which posted its third consecutive quarter of double-digit Adjusted EBITDA growth, while adding the most quarterly customer relationships in our […]
Discovery and Comcast have announced the launch of discovery+ on Xfinity Flex, providing Xfinity Internet customers in the US with access to the streaming service. Additionally, discovery+ will begin its rollout to X1 in the coming weeks, giving Xfinity TV customers access to more Discovery programming online alongside all the live and on-demand content they […]
US industry trade bodies Consumer Technology Association (CTA) and NCTA – The Internet & Television Association (NCTA) have extended through 2025 the Voluntary Agreement for Ongoing Improvement to the Energy Efficiency of Set-Top Boxes. The agreement, which has already saved consumers $7 billion in energy costs and avoided 39 million metric tons of CO2 emissions […]
The 10th anniversary edition of the U.S. Video Marketplace Report from Comcast advertising unit FreeWheel shows that as people’s consumption of media has fragmented across devices over the past 10 years, many have returned to the living room to watch connected TV.
Comcast and The Walt Disney Company have announced the start of the rollout of Disney+ and ESPN+ on Xfinity, giving X1 and Flex customers in the US access to the Disney+ library along with thousands of live sports events and original programming from ESPN+. Additionally, ESPN+ is now available to Flex customers via the ESPN […]
Comcast Technology Solutions (CTS), a division of Comcast Cable that provides media and entertainment technology to advertisers, agencies and content providers, has announced a strategic relationship with Innovid, the independent omnichannel advertising and analytics platform built for television. This integration with the CTS Ad Management Platform empowers advertisers with a unified and automated workflow, creative […]
Flashtalking, the global independent ad management platform for sophisticated advertisers, has announced the establishment of a breakthrough ecosystem for linear to digital distribution, as part of its new integration with Comcast Technology Solutions (CTS), a division of Comcast Cable that provides media and entertainment technology to advertisers, agencies and content providers. The integration with the […]
The latest edition of the Television Viewership Report (TVR) from Effectv, the advertising sales division of Comcast Cable, suggests that Cable TV saw its highest share of time spent, with 71 per cent of that attributed to consumption of cable versus broadcast and premium networks in Q3. The semi-annual research publication provides actionable insights on […]
Comcast Advertising, a division of Comcast, has appointed Pooja Midha as its chief growth officer, a new role within the organisation. In this new position, Midha will oversee global marketing across Comcast Advertising, Effectv and FreeWheel, as well as Effectv’s newly launched sales development function. Midha and her team will build awareness for each company’s […]
Comcast Technology Solutions (CTS), a division of Comcast Cable that provides media and entertainment technology to advertisers, agencies and content providers, has announced a new technology integration with Flashtalking, a global independent primary ad server specialising in creative personalisation. The integration with the CTS Ad Management Platform centralises linear and online video creative management – […]