Advanced Television

Christmas

Nielsen: Streaming sets multiple US viewing records in December

Streaming viewership captured 47.5 per cent of US television in December 2025, beating the previous record of 47.3 per cent set in July 2025 to achieve the largest share of TV ever reported in Nielsen’s The Gauge – a snapshot of total TV and streaming consumption across the US. Streaming dominance in December was anchored […]

January 21, 2026

Freely surpasses 1m weekly users

Everyone TV has announced that its free live and on‑demand streaming platform, Freely, surpassed 1 million weekly users across the Christmas week (commencing December 22nd). Data shows accelerated growth, which has continued into 2026, doubling since the half a million users previously announced in September 2025. This makes Freely the fastest growing TV platform in […]

January 15, 2026By Nik Roseveare

Data: Bluey tops UK SVoD viewing on Xmas Day

Digital i has shared data revealing the most-watched shows on the SV0D services it measures (Netflix, Disney+ and Prime Video) in the UK on Christmas Day 2025. The most watched title was Bluey, with 1.8 million homes choosing to watch the animated adventures of the Heeler family via Disney+ on December 25th. Bluey was followed […]

January 6, 2026By Nik Roseveare

System1: Top 10 global ads from 2025

Emotional response insights from System1’s Test Your Ad platform and Competitive Edge database reveals the top ten global ads from 2025 by emotional response, channel and category cut-through. The list recognises brands based on how strongly each ad performed relative to direct competitors, highlighting the creative choices that delivered true distinctiveness and a measurable competitive edge. […]

January 6, 2026

BBC had 9 of top 10 shows on Xmas Day

The animated adaptation of Julia Donaldson and Axel Scheffler’s celebrated picture book, The Scarecrows’ Wedding, was the most popular show on Christmas Day with 4.3 million viewers (excluding The King’s Christmas broadcast). The BBC’s December 25th line-up secured 9 out of the top ten most watched programmes across the day. Despite the schedule domination, viewing […]

January 1, 2026

Research: 31% of Brits start Xmas Day on social media

Christmas without Wi-Fi would be a disaster for millions of households, with 37 per cent Brits saying the big day would be ‘catastrophic’ if they lost internet access, according to research from Virgin Media O2. This comes as Wi-Fi disruption is seen as a bigger threat to Christmas enjoyment than food or present related issues. […]

December 23, 2025

Channel 4: Streaming viewing up 14% in 2025

Channel 4 has revealed a snapshot of the nation’s viewing habits for 2025, in a roundup of facts that reveal how audiences spent their time in front of the screen – plus a look back on content highlights from the year. This year to date has seen the broadcaster achieve what it describes as “significant […]

December 22, 2025

Kimmel to give Channel 4’s 2025 Alternative Christmas Message

US chat show host Jimmy Kimmel is to share a message with the UK in The Alternative Christmas Message airing on Channel 4 this Christmas Day. Kimmel has had an eventful year; the US chat show host was taken off the air in September following comments made in the wake of the murder of Charlie […]

December 22, 2025

The Cannon and Ball Show on This Christmas channel

Cannon and Ball, one of the most successful TV double acts of all time, are back on national TV this Christmas four decades after the last airing of their legendary comedy show. Classic TV channel That’s TV will be showing a special Christmas edition of The Cannon and Ball Show, not screened since it was […]

December 18, 2025

Report warns of illicit Xmas viewing risks

People streaming movies, TV shows and sporting fixtures illegally over the festive period could be unknowingly gifting fraudsters access to their personal finances, warns a cyber security expert. The alert comes following new BeStreamWise research, a cross-industry initiative which aims to raise awareness of the dangers of illegal streaming. The research reveals that 38 per […]

December 17, 2025By Colin Mann