According to research from Canalys (now part of Omdia), Africa posted solid 7 per cent year-on-year smartphone shipment growth, reaching 19.2 million units in Q2 2025 – making it one of the best-performing regions worldwide. This growth was powered by easing inflation in key markets, such as Egypt, Nigeria and South Africa, and currency stability […]

Research from Canalys (now part of Omdia) reveals that the Middle East’s (excluding Turkey) smartphone market grew 15 per cent to 13.2 million units in Q2 2025, making it the strongest-growing region worldwide. The rebound was powered by value-conscious buyers, festive season spending and strong economic momentum, positioning the region for continued expansion in smartphone […]

According to research from Canalys (now part of Omdia), global shipments of smartphones fell marginally to 288.9 million units in Q2 2025, as modest consumer demand restricted market growth. Samsung was the largest vendor in Q2, shipping 57.5 million smartphones, up 7 per cent year on year. Its performance was largely driven by its mass […]

According to research from Canalys (now part of Omdia), the Mainland China smartphone market declined 4 per cent year-on-year in Q2 2025, as the boost from national subsidy programmes earlier in the year began to taper off. Huawei reclaimed top position with shipments of 12.2 million units, capturing an 18 per cent market share. vivo […]

India’s smartphone market rebounded after a sluggish start to the year, driven by easing inventory challenges and renewed vendor activity. According to Canalys (now part of Omdia), smartphone shipments in India grew 7 per cent year on year in Q2 2025 to reach 39.0 million units. The growth was primarily fuelled by fresh launches concentrated […]

Research from Canalys (part of Omdia) reveals that the global smartphone market declined by 1 per cent year on year in Q2 2025, marking the industry’s first decline in six quarters. The marginal shipment drop reflects stable vendor performances amid modest consumer sentiment and rising uncertainties and volatility in the global macroeconomic environment. Samsung successfully […]

Research from Canalys (now part of Omdia) shows that smartphone shipments into Europe (excluding Russia) declined by 2 per cent in Q1 2025 to 32.4 million units, largely caused by sluggish entry-level demand. Samsung was Europe’s largest smartphone vendor in Q1 as its shipments marginally grew to 12.2 million units. A record-high volume of the […]

Africa’s smartphone market kicked off 2025 on a high note as regional shipments grew for the eighth consecutive quarter. According to Canalys (now part of Omdia), shipments climbed 6 per cent year on year in Q1 2025, reaching 19.4 million units. While other regions saw weaker demand for entry-level devices, Africa benefited from resilient offline […]

The Middle East smartphone market (excluding Turkey) started 2025 on a subdued trajectory. According to Canalys (now part of Omdia), smartphone shipments in the Middle East fell 4 per cent year-on-year to 11.7 million units in Q1 2025. After a strong rebound in 2024, the market is cooling amid softened retail demand and cautious consumption […]

Canalys’s (now part of Omdia) latest research reveals that Southeast Asia’s smartphone market declined by 3 per cent to 22.8 million shipments in Q1 2025, marking its first contraction after five consecutive quarters of annual growth. Samsung reclaimed the top position with a 19 per cent market share, shipping 4.3 million units. Xiaomi was the […]