Advanced Television

baseball

Apple, MLB in streaming talks

Apple is holding discussions with Major League Baseball (MLB) with regards to streaming live games next season. Talks are already at a “serious stage” according to The New York Post, and a deal could see Apple offer live sports content on its Apple TV+ platform for the first time. MLB has been attempting to sell […]

January 11, 2022

Adobe, MLB create next-gen fan experiences

Adobe and Major League Baseball (MLB), the US professional sports league, have announced a major expansion of their partnership to reimagine fan engagement and continue to bring America’s favourite pastime to the next generation of fans – powered across Adobe Experience Cloud, Adobe Creative Cloud, and Adobe Sign. The partnership will empower MLB to bring […]

November 24, 2021

Germany: SPORT1 lands MLB rights

SPORT1 has acquired the rights to Major League Baseball (MLB) in Germany, Austria and Switzerland for the next five seasons – from 2022 up to and including 2026 – with exclusive rights for linear broadcasting on pay-TV and free-TV in Germany. On pay-TV on SPORT1+ and on the multisports streaming platform SPORT1 Extra, which was […]

November 11, 2021

DAZN acquires NPB baseball pre-season

DAZN, the global sports streaming service, will stream Nippon Professional Baseball (NPB) league pre-season matches live from Japan beginning June 2nd. Following the coronavirus-caused delay, the 2020 NPB season will now officially start on June 19th. As the teams prepare for another year of exciting action, DAZN will show four to six pre-season matches every […]

June 1, 2020