Ampersand, the audience-first TV advertising sales and technology company, has announced the appointment of Todd Braverman as Chief Revenue Officer (CRO). Braverman brings more than two decades of strategic sales leadership experience across national media companies, digital platforms, and advertising agencies to his new role at Ampersand. As CRO, Braverman will be responsible for leading […]

Ampersand, the audience-first TV advertising sales company, has unveiled its latest measurement capabilities designed to provide advertisers with unparalleled, deduplicated reach and frequency insights across its scaled traditional TV and streaming inventory. Leveraging, deterministic data from subscriber-based sources, and with a commitment to protecting personal information, Ampersand’s measurement suite sets a new standard for understanding […]

Locality, the local video solutions provider, has announced the appointment of Brian Morse as vice president, Collective, a new Locality initiative merging broadcast expertise with data-driven media capabilities that delivers targeted and measurable solutions to elevate the advertiser experience. With over two decades of experience in national TV sales and a proven track record in […]

Ampersand, the audience-first TV advertising sales company, has announced the release of its next-generation local and national TV insights, empowering ad buyers to rebalance their TV investments for optimal reach and frequency. Fueled by aggregated data insights from 65 million households, and with a commitment to protecting personal information, these insights will revolutionize the way […]

Ampersand, the audience-first TV advertising sales company, has launched new sports-focused audience segments within the company’s portfolio. The new segments allow brands to directly reach sports viewers in an engaged environment and enable brands to glean insights into these viewers’ behaviors before, during,  and even after sporting events are over. By having access to insights […]