At a time when marketers are increasingly reliant on sport for mass reach, the sector faces fragmentation. Live sports rights are splintering between broadcast, OTT and mobile apps, while social platforms are rising in importance for fans. Sports media in the era of fragmentation, WARC Media’s latest Global Advertising Trends report, examines sport’s new media landscape, […]
Amazon has reported that net sales increased 12 per cent to $574.8 billion in 2023, compared with $514 billion in 2022. Excluding the $0.1 billion unfavorable impact from year-over-year changes in foreign exchange rates throughout the year, net sales increased 12% compared with 2022. North America segment sales increased 12 per cent year-over-year to $352.8 […]
Amazon MGM Studios has acquired worldwide rights to the feature-length Celine Dion documentary, I Am: Celine Dion. From Oscar-nominated filmmaker Irene Taylor, this documentary is a snapshot of a pivotal time in the life and career of one of the most successful performers in pop music history, Celine Dion. This intimate exploration takes viewers on […]
Following the debut of Prime Video’s ad-supported tier, analysis from Omdia reveals the streaming platform is set to generate more than $2 billion (€1.84bn) in incremental ad revenue in 2024, its launch year. This will be in addition to revenue already generated by the sale of advertising slots during live sports broadcasts on the service. […]
Prime Video has acquired the family drama series The Baxters from LightWorkers Media. The series stars and is executive produced by actress, producer, and best-selling author Roma Downey as the family matriarch, Elizabeth Baxter. Also starring is Ted McGinley as John Baxter. The Baxters is slated to stream spring 2024 exclusively on Prime Video in […]
Ateliere Creative Technologies, a developer of cloud-native media supply chain solutions, has announced a five-year Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS). This collaboration can redefine media production and distribution, offering innovative cloud-based solutions for the media and entertainment industry from the initial stages of capture via the business-to-business (B2B) supply chain right […]
Prime Video will exclusively premiere a live-action drama series adaptation of【OSHI NO KO】, worldwide in winter of 2024. Produced by Toei Company,【OSHI NO KO】 is one of the biggest manga series to be adapted as a drama series and a movie. Exclusive worldwide streaming will be launched on Prime Video and the film will be […]
In 2024, Ampere Analysis forecasts global content spend will increase by 2 per cent year-on-year, following a plateau in content investment growth in 2023. Last year was predicted to deliver comparable growth, but WGA and SAG-AFTRA strike action led to a two percentage point decline relative to original expectations. In 2024, broadcasters’ and streaming services’ […]
MGM Alternative, a division of Amazon MGM Studios, and the Global Esports Federation (GEF) ahve announced a deal to create content surrounding the Global Esports Games, Ssports athletes, and the gaming lifestyle. In collaboration, MGM Alternative, which produces The Voice, Shark Tank and Survivor, and GEF, which promotes the eSports globally, will work to develop […]
Amazon is taking a 15 per cent stake in Diamond Sports Group that owns television networks broadcasting league sports in some of the US’s biggest markets, expanding its footprint of live games into regional networks that carry NBA, NHL and MLB games. Amazon has agreed a $115 million (€105.9m) minority investment in the largest operator […]