Adobe and Major League Baseball (MLB), the US professional sports league, have announced a major expansion of their partnership to reimagine fan engagement and continue to bring America’s favourite pastime to the next generation of fans – powered across Adobe Experience Cloud, Adobe Creative Cloud, and Adobe Sign. The partnership will empower MLB to bring […]
MadHive, the enterprise software platform that powers modern media, has announced that Craig Berlingo has joined the team as Chief Product Officer. In this role, Berlingo will lead product strategy and development for MadHive’s suite of customisable ad tech software, which has seen rapid adoption with major broadcasters and DTC brands. “There’s no question that […]
Quantum Corporation has announced the immediate availability of the Quantum Collaborative Workflow Solution powered by CatDV. This solution was designed specifically for Adobe Premiere Pro users to address the challenges of remote workflow editing and collaboration for large creative teams seeking maximum productivity. The turnkey solution is the result of months of testing and tuning […]
Dalet, a technology and service provider for media-rich organisations, has introduced significant updates across its media logistics, AI-driven production and IP ingest and playout product line. Cloud-native platforms Dalet Flex, Dalet Media Cortex and Dalet Brio support the industry’s continued transition with flexible hybrid and cloud workflows offering media organisations the digital dexterity they require […]
Adobe has entered into a definitive agreement to acquire Frame.io, a cloud-based video collaboration platform, in a transaction valued at $1.27 billion (€1.09bn). With over a million users across media and entertainment companies, agencies, and global brands, Frame.io streamlines the video production process by enabling video editors and key project stakeholders to seamlessly collaborate using […]
Videon, a specialist in edge computing for video, has raised $7.3 million (€6.1m) in Series A funding, led by Voyager Capital. Videon says the funding will allow it to expand its senior leadership, engineering, marketing, and sales teams, enabling it to bring its unique video compute platform to more customers worldwide. Additionally, Rob Green in […]
Sky and Adobe have announced the topic for the second year of The Edit, a programme for schools to help close the digital divide by improving the digital and media literacy skills of young people across the UK & Ireland. For this year’s competition Sky and Adobe have teamed up with Kick it Out to […]
On the heels of unveiling a powerful new audio search engine and website, ALIBI Music has launched its own extension panel for Adobe Premiere Pro, part of Adobe Creative Cloud. The new ALIBI Music extension draws on the same intuitive functionality, giving video editors the most robust way to search, access and license ALIBI’s collection […]
A group of technology and media companies has partnered to form the Coalition for Content Provenance and Authenticity (C2PA), a Joint Development Foundation project established to address the prevalence of disinformation, misinformation and online content fraud through developing technical standards for certifying the source and history or provenance of media content. Founding members Adobe, Arm, […]
The Partnership for Responsible Addressable Media (PRAM) has extended an invitation to the advertising and media industry to contribute addressability code for collaborative development. All proposed contributions must be operational, support the advancement of new addressability and accountability standards, and fuel commercial innovation. They must also align with several principles based on those announced at […]