AT&T has told investors on that it would be selling its Latin American DirecTV unit, Vrio Corp, to Argentina-based investment company Grupo Werthein. The deal involves an impairment charge of $4.6 billion (€3.9bn). AT&T did not reveal the amount it would receive from Werthein. The purchase is likely to close early in 2022. Grupo Werthein […]
HBO Max gained 2.4 million new subscribers in the US during Q1. The streamer had 12.1 million subs by the end of June, compared with 9.7 million at the end of March. This does not include people who have access to the WarnerMedia-owned service for free through their cable subscription. This contrasts with Netflix figures […]
NENT Group has reported that Viaplay paying subscribers up 21 per cent YoY in Q2 to 3,287,000 with 140,000 subscribers added QoQ, of which 113,000 were Nordic subscribers and 27,000 were international subscribers. 2021 year end international Viaplay subscriber target upgraded from more than 250,000 to 500,000. The Group reported a total operating income of […]
Digital media quality specialist Integral Ad Science has released its Pandemic Effects: Shifting Consumer Priorities report, which examines how UK consumer behaviour and spending habits will change as Covid-19 restrictions ease, providing insights for marketers on how they can best engage consumers through digital channels. Among the findings: Online streaming surged during lockdown: When reflecting […]
With the economy showing steady signs of recovery, India’s advertising community continues to place their faith in television, indicates BARC India’s latest THINK report titled TV Ad Volumes Insights – The Mid-Year Analysis. Committed to measuring What India WatchesTM, BARC India’s latest report indicates, Ad Volumes registered in June 2021 is the highest if compared […]
Personalised smart services specialist Plume has released data and insights into smart home trends resulting from increases in the number of devices, types of devices, hours used and data used across smart homes. This comes as it surpasses what it says is a major milestone: more than 1 billion unique client devices have been managed […]
As part of the new Astro experience to offer customers more choices, real value and flexibility in a streaming world, Malaysian multiplay operator Astro has launched the new Ultra Plug & Play Box, which it says offers customers an uninterrupted experience of the best of international and local content without a satellite dish. The device […]
Ahead of a busy weekend for televised sport, with not all events available free-to-air in the UK, Kieron Sharp, CEO of intellectual property protection body FACT has warned on the danger fans face if they choose to illegal stream the events. “With the inaugural Hundred tournament beginning, the Lions kicking off the first of three […]
The third annual benchmark study of ad fraud in Europe from The Trustworthy Accountability Group (TAG), an advertising industry initiative to fight criminal activity and strengthen brand safety in the digital advertising supply chain, reveals extremely low rates of fraud when multiple supply chain participants all adopted the same high anti-fraud standards. Despite an increase […]
There was confirmation from Netflix that it would be adding gaming into its portfolio of entertainment choices, but little else in the way of good news for investors or market watchers from the streaming company’s latest earnings report. The streaming service added a net 1.5 million subs during the April-June period and takes to 5.5 […]