Advanced Television

VOD

Netflix deploys GenAI in sci-fi series

Netflix has used artificial intelligence (AI) in one of its TV shows for the first time. Netflix Co-CEO Ted Sarandos, speaking to investors during the company’s quarterly earnings call, said AI would make films and programmes cheaper and of better quality. The Argentinian science fiction series, El Eternauta (The Eternaut). uses generative AI footage. “We […]

July 18, 2025

Sky, ITV extend content and platform partnership

Sky and ITV have announced an extension of their partnership, which will see ITV’s content and services remain available across all Sky TV platforms in the UK. Building on decades of collaboration, the renewed agreement means Sky customers can continue to access ITV’s full catalogue of content, integrated into Sky’s TV range. Sky Stream, Sky […]

July 16, 2025

LG brings in-car streaming to Kia

LG Electronics has announced that its Automotive Content Platform (ACP) will power in-car streaming for Kia Corporation’s new European models. Debuting on the EV3, the platform will also be extended to the upcoming EV4, EV5 and New Sportage. This marks an expansion of LG’s innovative in-car experience to the European market, following successful deployments in […]

July 16, 2025

Nielsen: Netflix drives US streaming growth in June

In Nielsen’s 50th monthly report of The Gauge – a snapshot of total TV and streaming consumption in the US – streaming viewership surged again in June to represent 46 per cent of television usage. Time spent streaming was up 5.4 per cent over May, which was primarily driven by both a standout month for […]

July 15, 2025

Survey: 1 in 3 Americans pay for specialist subscription service

Nearly a third of American subscribers (31 per cent) now pay for at least one specialist subscription — ranging from horror streaming and pet trackers, to diet plans, meditation apps, and more, according to research from Bango. According to the research, which surveyed 5,000 US subscribers, Americans are looking beyond the go-to streaming platforms and […]

July 15, 2025

wedotv signs licensing deal with New Regency

wedotv, the ad-supported streaming TV network, has completed a licensing deal with New Regency for a package of more than 80 films. wedotv, which operates an AVoD platform and FAST channels, will make the films available on both its direct-to-consumer service and wedotv movies channels in the UK, Italy, DACH, Benelux, and the Nordics. “As […]

July 15, 2025

NOWO, CableColor, Gigared climb Netflix Speed Index

One per cent of Internet Service Providers (ISPs) saw an increase of 0.2 Mbps, 89 per cent stayed the same, and 10 per cent went down 0.2 Mbps in June on the Netflix ISP Speed Index, a monthly update on which ISPs provide the best prime-time Netflix streaming experience. Thirty-seven countries and regions were in […]

July 15, 2025

ITVX, Disney+ announce content sharing deal

The Walt Disney Company and ITV have announced an initiative to carry each other’s streaming services, in the form of a promotional selection, billed as a ‘Taste of ITVX’ and a ‘Taste of Disney+’ respectively. Starting on July 16th, a curated, and regularly refreshed selection of shows and movies from Disney+ and ITVX will be […]

July 10, 2025

Report: Strong interest in smart/digital bundles in US

As smart devices and digital services become more prevalent in American homes, two-thirds (66 per cent) of consumers indicate they would likely switch to a bundle from one provider for not only streaming TV services but also home security, fitness, smart home, music and other subscription services, according to Horowitz’s latest annual report, State of […]

July 9, 2025

HBO Max re-rebrand rolls out

Following the announcement in May that the Max streaming service would be returning to its HBO Max branding – the change has now officially rolled out. The Max website now redirects to hbomax.com, whilst Apple’s App Store includes a new version of the app that notes: “Same app. New-ish name. The plot twist everyone has […]

July 9, 2025