Sports have been key to the development of the pay-TV industry over the last two decades and more. The sheer size of the revenues rights holders generate from pay-TV is one factor slowing down the online migration of sports content, according to a report by IHS Markit. Rights holders are wary of moving from a […]
21st Century Fox (21CF) and Caffeine, the next-generation social broadcasting platform for gaming, entertainment, and other creative content, have announced that 21CF led a round of funding, which also included participation from existing Caffeine investors Andreessen Horowitz and Greylock Partners, and other undisclosed partners. Caffeine has additionally announced a content agreement with Live Nation to bring […]
A report from analysts at MoffettNathanson (MN) looking at Facebook has resulted in the firm downgrading the social media business to “Neutral” (from “Buy”) citing that “revenue growth deceleration coupled with the company’s long-term margin guidance does not provide a meaningful near-term path for outperformance.” The analysts admit that since it commenced coverage of Facebook […]
Freedom of the press is often cited as a basic requirement of a genuinely free and democratic society. And it is true that a universal early symptom of advancing authoritarianism is curbs on a free press: look at Russia, look at Turkey, look at any historical example of a totalitarian takeover of any previously free […]
Facebook is rolling out Watch, its video-streaming service, globally effective immediately. It comes a little over a year after its US launch. Users of the site, which looks set to take on the likes of YouTube, will be able to choose from a range of shows – from both established brands and new players – […]
Creative tech player VidMob surveyed 1,000 16-24 year olds and 1,000 25-34 year olds in the UK in May about their media consumption and digital advertising preference. The study reveals where and why Gen Z and Millennials consume video content, engage with video ads and form perceptions about brands. The findings from VidMob’s State of Social Video […]
According to Cisco’s global report on video streaming, 76 per cent of mobile traffic will be video by 2019 and Smart Insight says that more video is uploaded in 30 days than all the video created by major US broadcast networks in the past 30 years. “Can telcos monetise it?” asks Janne Neuvonen, CEO of […]
Snapchat will have a larger user base among UK adults ages 18 to 24 than Facebook in 2018, according to eMarketer’s latest forecast on social network usage. The number of Snapchat users in the UK will reach 16.2 million this year, of which 5 million (or nearly 31 per cent) will be between 18 and […]
Amid roiling debates about the impact of screen time on teenagers, roughly half of those ages 13 to 17 are themselves worried they spend too much time on their cellphones. Some 52 per cent of US teens report taking steps to cut back on their mobile phone use, and similar shares have tried to limit […]
Advertiser expenditure on online video continues to grow rapidly thanks to a boom in mobile consumption and most of that spending is going on social platforms – despite concerns over brand safety and ad fraud – according to a WARC report. The latest monthly Global Ad Trends report focuses