Spain’s top football league La Liga and Mediapro, owner of the football TV rights, and Twitter have signed a deal to bring Spanish football to a world audience. Video clips from La Liga will be made available via Twitter using Twitter’s Amplify tool that enables users to attach videos to tweets in real time with […]
Devices such as smartphones, tablets, laptops, desktops and portable gaming systems have made it easy for consumers to multitask while watching TV. However, a November 2013 study by TiVo found that three-quarters of US TV viewers were more focused on what was on the tube, even when using a second screen. Smartphones were the No. […]
This year’s Brit Awards has set the record as the most tweeted about TV show in the UK, while the TV audience for the music awards ceremony plummeted to its lowest level since 2006. The ITV show instigated
TV viewers increasingly are watching programmes on their own schedule, according to a Nielsen study. In the past year, time-shifting of television content grew by almost
Findings from SecondSync, the social TV analytics provider, in partnership with Facebook reveal how socially connected consumers in the US, UK and Australia watch TV programmes and engage in social chatter. With peoples’ online activity increasingly switching between devices and Facebook interaction moving to mobile, the report findings
MEF, the global community for mobile content and commerce, has released the second report in its Global Consumer Insights Series, focussing on international second screen behaviours and highlighting that the mobile handset complements, rather than replaces, other media channels. The report, carried out in partnership with On Device Research, analyses data from 10,000 respondents in
Twitter stockholders got the jitters as some fear it may be have topped out its phenomenal growth. The drop came after the social network posted its first earnings report since going public in November. It said its monthly active users totaled 241 million in the fourth quarter, up 30 per cent from 185 million a […]
The 2013 Most Memorable New Product Launch survey reveals significant findings when it comes to the Millennial generation’s media consumption, according to Sentient Decision Science and Schneider Associates. Evidence of the “M” factor in the US can be seen in specific media consumption patterns. Key findings in this year’s MMNPL survey include: · Millennials (also […]
Public broadcaster RTP has launched 5i, the first second screen TV application in Portugal. While watching their favourite programmes on RTP (TV series, talk show, game show, etc.), viewers can open a special dedicated app on their smartphone or tablet. This will enable them to receive additional information on the programme, vote on their favourite […]
Applicaster has worked with Univision Communications, a media company serving Hispanic America, to enhance Univision’s ability to deliver a unique and innovative cross-screen TV experience to its audiences. Applicaster’s technology, which combines powerful video delivery abilities with broadcaster-controlled companion experiences, can be integrated into any TV vertical, whether scripted series, reality shows or children programming. […]