Advanced Television

Research

Zenith halves TV ad forcast

Advertising buying network ZenithOptimedia has halved its TV ad revenue growth forecast for the UK in 2012, while predicting digital spend will rise by £200 million (€249 million). ZenithOptimedia is forecasting year-on-year growth of just 0.5 per cent in the UK television advertising market this year to £3.3 billion. The revised forecast follows widespread concern […]

June 19, 2012

Analyst: Cable TV resisting online threat

According to Bernstein Research, US cable television providers are generally resisting the threat from online services, although the latter have added viewers and services. One factor that has helped maintain cable subscriber levels is that certain programming such as live sport, is not available online, with other shows that are online not easily streamed to […]

June 18, 2012By Colin Mann

Analyst firm: Broadband growth key for BSkyB

According to the latest research from Strategy Analytics – Service Provider Quarterly Recap and Guidance: BSkyB (BSY): CYQ1’12 – BSkyB followed up on a strong CYQ4’11 by adding an impressive 212,000 broadband subscribers in the first quarter of 2012. At the same time, the company added only 15,000 new pay-TV subscribers. This marks a new […]

June 15, 2012

Barclays: Cord cutting doesn’t save much

Subscribers don’t save enough by replacing pay-TV subscription swith over-the-top services to justify the loss of available content, according to Barclays media analyst Anthony DiClemente, commenting on US start-up Aereo. DiClemente isn’t a fan of Aereo, the cloud-based programming service backed by Barry Diller, which seeks to stream broadcast TV channels with a DVR interface […]

June 15, 2012

Connected TVs growing rapidly in US

The number of US consumers currently accessing the Internet through their TV sets is on the rise and will continue to grow dramatically in the year ahead, according to a national consumer study conducted by Frank N Magid Associates in late March of 2012. The research, conducted as part of the Magid Media Futures 2012 […]

June 14, 2012

Smart TV surges in popularity

Over a quarter of TVs shipped during Q1 2012 were equipped with Internet connectivity, according to data from NPD DisplaySearch. Approximately 27 per cent of TV sets shipped worldwide had internet connectivity, led by Japan, where 46 per cent of sets had networking capability, and Western Europe with 36 per cent. In a good example […]

June 13, 2012

2nd and 3rd screens embraced for video content

A significant share of TV viewers are using PCs and mobile devices as second and third screens to access video content, according to the results of a cross-platform pilot test to be presented by Arbitron and the Coalition for Innovative Media Measurement (CIMM) at the Advertising Research Foundation Audience Measurement 7.0 conference in New York. […]

June 12, 2012

Germany hits 18m cable subs

German cable operators association ANGA says that cable remains dominant as the favoured TV delivery method. ANGA says more than 18 million German homes (42 per cent) still take a cable service despite the growing shift towards DTH supply and the availability of DSL connections. AMGA says that all German cable networks now offer digital […]

June 12, 2012By Chris Forrester

PwC: Entertainment and media spend $2 trillion by 2016

Global spend on entertainment and media services will reach $2.1 trillion by 2016, from $1.6 trillion in 2011 according to PwC. But the continuing change to digital over physical distribution will mean that growth will come at a slower pace than in previous years — and at a rate slower than that of overall GDP, […]

June 12, 2012

ABI: 100% IPTV growth for Asia

IPTV subscriptions worldwide will grow at 70 per cent from 2012 to 2017 with 100 per cent growth in the Asia-Pacific off a large base of 28.5 million subscribers, according to ABI Research. Global pay-TV subscribers will reach 853.5 million at the end of 2012, with 116 million IPTV subscribers Worldwide, cable operators are investing […]

June 12, 2012