Relo Metrics, an AI-powered sponsorship analytics platform that enables brands to track and optimise their sponsorship investments, just dropped the 2024 US Sports Scoreboard: Future of Sponsorship Report, offering a deep dive into the fast-growing world of sports sponsorships. The report reveals $11 billion (€10.58bn) in Sponsor Media Value (SMV) generated throughout 2024 across major leagues […]
Official film and high-end TV (HETV) production statistics from the British Film Institute (BFI) show that production in the UK continues to generate billions for the UK economy. Recovering from the global impact of 2023’s US SAG-AFTRA and WGA strikes, inward investment spend in the UK generated by film and HETV production during 2024 reached […]
Prime Video leads the Spanish SVoD market with a share 72 per cent (up 4.7 per cent) with Netflix on its heels with 67.4 per cent – seeing 7.2 per cent growth in the last quarter – according to GECA citing Kantar data. Disney+ is third in the market with a share of 34 per […]
Point Topic has provided an update on fixed broadband availability in the UK, tracking the progress between the end of 2023 and 2024. The analysis is based on the Thinkpoint broadband availability dataset which includes 1.7 million postcodes. At the end of 2024, the FTTP coverage was 72.9 per cent of the UK total premises, […]
According to the latest Omdia smartphone preliminary shipment report, global shipments reached 328 million units in Q4 2024 marking a 2.8 per cent increase. This growth extends the smartphone market’s streak to five consecutive quarters of year-on-year growth. For the full year 2024, total shipments climbed to 1.22 billion units, a 7.1 per cent increase […]
Nearly 1 million new SVoD subscribers were added in 2024, meaning Swedish households now pay for nearly eight million subscriptions, reports Mediavision. At the turn of the year, the average streaming household in the country had 2.7 paid streaming subscriptions, setting a new record and marking a 10 per cent increase compared to 2023. Growth […]
Forecasts from Ampere Analysis predict that global content spend will increase by just 0.4 per cent year-on-year to reach $248 billion (€239.7bn) in 2025. This follows a 2 per cent growth in content investment in 2024 driven by increased ad spend on the US Presidential Election, the Paris Olympics, and the resolution of the 2023 […]
A new report, Works on television in Europe 2023 data, has been published by the European Audiovisual Observatory, part of the Council of Europe in Strasbourg. This report provides an analysis of films and TV content broadcast in 2023 by a sample of 1,663 European TV channels from 25 European Union countries, i.e. 436 000 […]
As Apple and Comcast reported their Q4 results, their respective streaming services represent distinct approaches to the evolving digital entertainment landscape, reports Parrot Analytics. While neither Apple TV+ nor Peacock leads in market share, both platforms demonstrate how streaming fits into larger corporate strategies: Apple’s services ecosystem expansion and Comcast’s upcoming pivot into a leaner […]
Amagi, a specialist in cloud-based SaaS technology for broadcast and connected TV (CTV), has released its 14th Amagi Global FAST Report, which highlights content providers’ shift toward unified, platform-agnostic distribution to amplify both reach and monetisation. The traditional boundaries between video services are blurring, with pay-TV services now offering FAST channels, SVoD platforms introducing ad-supported […]