Gross SVoD subscriptions [for movies, linear channels and TV episodes – excluding other platforms such as sports] in the US will climb by 33 per cent from 338 million at end-2021 to 450 million in 2026, according to the North America SVOD Forecasts report from analyst firm Digital TV Research. About 87 per cent of […]
Findings from Leichtman Research Group’s study, Emerging Video Services 2021, indicate that 78 per cent of all US households have a subscription video on-Demand (SVoD) service from Netflix, Amazon Prime, and/or Hulu – compared to 78 per cent in 2020, 74 per cent in 2019, and 59 per cent in 2016. Among those that have […]
Connected entertainment specialist VIZIO and WarnerMedia have confirmed that the HBO Max app is now available on VIZIO SmartCast, giving millions of SmartCast viewers in the US access to the HBO Max app directly on their VIZIO SmartCast TVs with just a few clicks or a simple voice command. VIZIO SmartCast audiences who subscribe to […]
The UK government is considering how better to level the regulatory playing field between mainstream VoD services and traditional broadcasters and is seeking views on the matter in a consultation. This could mean aligning the content standards rules for on-demand TV services with those for traditional linear TV such as BBC 1 and Sky. Now […]
New blockbuster movies from Warner Bros such as The Suicide Squad will soon be available to stream on HBO GO as early as 45 days after their in-market theatrical premiere in Southeast Asia, Taiwan and Hong Kong. The first movies out of the blocks are The Conjuring: The Devil Made Me Do It – available […]
Findings from Wurl Analytics, the research division of streaming TV specialist Wurl, suggest that lost US revenue for four of the top SVoD platforms as a result of churn totalled $80.2 million (€68.1m) in the month of April 2021 alone. In its first report, Churn Analysis Report 2021, Wurl Analytics uncovers the far-reaching financial impact […]
There will be 15 million SVoD subscriptions across 13 Arabic countries by 2026, up from 8.61 million in 2021, according to the Middle East and North Africa SVOD Forecasts report from analyst firm Digital TV Research. Netflix will bring in more subscribers than second-place OSN and third-placed StarzPlay combined. [Disney+ will not start in the […]
According to research from analyst firm nScreenMedia, the US free ad-supported streaming TV (FAST) industry is locked into a virtuous cycle. Expanding audiences attract more and better content, attracting more advertisers, and driving up ad values. And, in turn, the growth in content attracts more viewers. This market dynamic will drive ad revenue earned by […]
Accelerated by changing viewership habits in a pandemic, streaming services comprised 45 per cent of ad views, surpassing TV Everywhere in the first six months of 2021, according to the latest instalment of advertising technology specialist FreeWheel’s U.S. Video Marketplace Report (VMR), an industry benchmark publication that examines industry viewership trends. The latest report, which […]
Digital TV Research forecasts 15.06 million paying SVoD subscriptions in Africa by 2026, triple from the 5.11 million expected at end-2021. From the 10 million additions, South Africa and Nigeria will each supply 2.3 million, according to the firm’s Africa SVOD Forecasts report . These two will be the only countries with more than 1 […]