Advanced Television

OTT

Vewd, Vestel SaaS-based Operator TV solution

OTT software solutions provider Vewd and TV manufacturer Vestel have introduced the Vewd Operator TV, a fully-featured Smart TV with a built-in, content-enriched pay-TV experience which they say will allow operators to win the retail Smart TV landscape. Rather than up-selling pay-TV services through a separate set-top box, or competing alongside other apps inside hard-to-discover […]

October 14, 2021By Colin Mann

Comscore dedupes ad campaigns on YouTube

Comscore, a partner for planning, transacting, and evaluating media across platforms, says it is the first measurement provider to deliver deduplicated audience measurement across YouTube’s largest platforms (PC, Mobile, and now Connected TV) and including co-viewers of Connected TV screens. The milestone delivers on the expansion of Comscore’s partnership with Google announced in August and […]

October 13, 2021

Study: Lockdown streaming habits persist

Samsung Ads Europe reveals in its latest report on the Samsung Smart TV landscape, Behind The Screens, that streaming habits, accelerated by the pandemic, have become routine as consumers adjust to post-lockdown life. Samsung Ads Europe, the media and advertising division of Samsung Electronics, leveraged insights from millions of Samsung Smart TV devices across ‘EU5’ […]

October 12, 2021

Research: Content availability key OTT differentiator

Consumer data from Parks Associates reveals that 39 per cent of OTT viewers access video services based on specific content available. “Content is key to OTT success, and the path for consumers today to get to that content is the crucial search and discovery process,” said Paul Erickson, Senior Analyst, Parks Associates. “OTT players are […]

October 12, 2021

Netgem powers TalkTalk TV 4K

Telco TV specialist Netgem is to supply Netgem TV, its multi-screen operated entertainment platform, to UK multiplay telco TalkTalk Group for the launch of the operator’s next generation TalkTalk 4K TV service. TalkTalk intends to be at the heart of Britain’s plans for Full Fibre, offering the best user experience for connected TV and streaming […]

October 12, 2021By Colin Mann

Survey: Marketers increasing VoD, OTT, CTV ad budgets

FreeWheel, a Comcast company and a provider of video advertising software, has revealed the findings of a survey of UK advertisers and agencies about marketing budgets and priorities for the next 12 months. Commissioned by FreeWheel and conducted by independent research firm CoLab Media, the research aimed to uncover how the challenges created by last […]

October 11, 2021

Foxtel accelerates streaming strategy with Sky Glass

Following the unveiling of streaming aggregation product Sky Glass and confirmation that Foxtel would be the first global syndication partner, the Australian pay-TV operator has confirmed that the device will form another element in the group’s streaming-led roadmap and is expected to be available in Australia in late 2023. The confirmation follows Foxtel’s successful launch […]

October 8, 2021By Colin Mann

Research: Connected TVs in 45% of Italian homes

The number of Connected TVs in Italy reached 15 million in September 2021, and they are currently present and used in 45 per cent of households. Two thirds of them are Smart TVs, while the rest are attached devices (such as Amazon Fire and Google Chromecast) and gaming consoles, according to IAB Italia’s White Paper […]

October 8, 2021From Branislav Pekic in Rome

Fury vs Wilder fight anti-piracy warning

In advance of the Tyson Fury vs Deontay Wilder heavyweight bout on October 9th, only available in the UK on BT Sport PPV, Kieron Sharp, CEO of intellectual property protection body FACT, has highlighted the dangers of illegal streaming. “There’s much excitement for Tyson Fury’s third fight against Deontay Wilder this Saturday,” notes Sharp. “However, […]

October 8, 2021By Colin Mann

Study: MENA video needs “more edgy content”

A White Paper from Comcast Technology Solutions, released ahead of Dubai’s CabSat, says that the MENA region offers “a thriving and dynamic market in which to operate for content, streaming providers, and distributors”. But the broadcast market cannot stand still, warns the study. It quotes Luis Duran, the former CCO at MBC’s Shahid and now […]

October 7, 2021By Chris Forrester