Advanced Television

Search/Recommendation

ThinkAnalytics boost for Go3 personalisation

Baltics media group TV3 Group has teamed up with AI-based content discovery and viewer analytics specialist ThinkAnalytics to implement AI-based media group, personalised content recommendations for its Go3 streaming customers. With this partnership, TV3 Group aims to enhance viewer engagement and accelerate growth in the Baltics, providing its customers with a more tailored and dynamic […]

May 11, 2023

Channel 4 content discovery campaign on Spotify

Channel 4 has launched a new UK-exclusive campaign on Spotify, the audio streaming service, to help boost digital viewership and reach younger audiences. Using Spotify’s streaming intelligence, Channel 4 Streamland will provide Spotify users with an interactive in-app experience, which generates five personalised recommendations of hit shows a user might want to watch – from […]

April 28, 2023

Mediacorp selects ThinkAnalytics’ Think360

ThinkAnalytics, a specialist in personalised content discovery and hyper-targeted advertising solutions, has announced that Mediacorp, Singapore’s national media network, has selected the Think360 personalised content discovery and viewer engagement platform for mewatch, its OTT streaming service. This will support Mediacorp’s strategy to drive viewer engagement by offering viewers personalised and relevant content from its content library, with support […]

April 25, 2023

Forecast: Search marketing worth $350bn in 2023

Search marketing is on the cusp of its most consequential transformation since Google first introduced its sponsored keyword search auction over 20 years ago, and the more recent introduction of the use of data and algorithms to provide greater personalisation in search results. Now a third era of search beckons – one defined as much […]

April 13, 2023

Porsche, ScreenHits TV streaming deal

Automotive manufacturer Porsche has partnered with media tech company ScreenHits TV to provide an in-car portal for Porsche customers worldwide to access their favourite TV streaming platforms, as well as premium video content and leading news channels for a number of their vehicles, starting with the Cayenne model year ‘24, which will be on roads […]

March 31, 2023By Colin Mann

Proximus, ThinkAnalytics extend partnership

Belgian multiplay operator Proximus has extended its partnership with content discovery and viewer lifecycle management specialist ThinkAnalytics to power its Pickx IPTV and OTT service across all platforms including Android TV and other deployed STBs, Apple TV, as well as iOS and Android mobile devices. “Having worked closely with ThinkAnalytics over five years, we are […]

March 21, 2023

Research: Vision-based tech can improve connected experience

Parks Associates has released the whitepaper Vision-Based Technology: Next-Gen Control, developed in partnership with Adeia, which explores the impact and benefits of vision-based interaction for consumer devices, including smart TVs, smart home devices, and smartphones. The whitepaper examines a range of potential use cases in which vision-based interfaces can augment consumers’ experience and enhance their […]

January 27, 2023

VIZIO enhances UIs

Connected entertainment specialist VIZIO has unveiled a suite of updates to its TV user interface and mobile app to help its customers easily navigate the many choices now available in streaming. With the brand-new VIZIO AutoUpdate and redesigned VIZIO Mobile app, millions of VIZIO TV owners now have faster access to their favourite apps, movies, […]

January 26, 2023

Simply.TV signs metadata deal with YouSee

In the search for the optimal provider for highly normalised dataset to power universal search across linear and streaming with advanced and rich metadata, YouSee has entered a multi-year deal with metadata leader Simply.TV. “To deliver a best-in-class tv experience all around, metadata across both streaming and linear cannot be ignored. It is through metadata […]

January 25, 2023

Research: UK families value SVoD age ratings

A study from the British Board of Film Classification (BBFC) into attitudes and understanding of age ratings and content advice among UK-based parents and caregivers of 4-to 15-year-olds, as well as young people aged 12-19, reveals that nine in ten (90 per cent) parents/caregivers of 4-to 15-year-olds and eight in ten teenagers aged 16-19 consider […]

January 12, 2023By Colin Mann