The US delivered more AR/VR revenue than China last year, but Chinese growth in the next 5 years could see it dominate AR/VR long-term – and not by a small margin. Digi-Capital’s Augmented/Virtual Reality Report Q2 2018 shows that China has the potential to take more than $1 of every $5 spent on AR/VR globally […]
NBCUniversal has teamed up with Google to produce VR content that gives audiences a unique way to experience some of their favourite networks and shows. These VR projects include original content from Saturday Night Live, Bravo Media’s Vanderpump Rules and SYFY WIRE, with more NBCUniversal networks, channels and shows to follow in the coming months, […]
Channel 4’s Current Affairs department has commissioned a VR film, Grenfell: Our Home from independent production company, Parable. Thisdocumentary will detail the lives, the homes and community that existed in the tower before the fire of June 14th 2017. The film aims to go beyond the news headlines to bring to life survivors’ stories. Channel […]
News reports of experiential location-based virtual reality (LBVR) in shopping arcades, theme parks and movie theatres are taking the global press by storm. Companies including FoxNext, Zero Latency and Disney’s ILMxLab with Star Wars are demonstrating that LBVR is a viable business for investment, which is clearly enticing mainstream consumers to satisfy their VR curiosity. […]
Four VR industry veterans from Discovery Digital, Oculus Story Studio and Lightshed have officially launched their new company in San Francisco. The new studio, called Tomorrow Never Knows, aims to use virtual and augmented reality as well as other emerging technologies including AI, for storytelling projects, said co-founder and CEO Nathan Brown, the former head […]
There was good progress in the combined virtual reality (VR) and augmented reality (AR) market in 2017, as a growing user base invested in more content, apps and out-of-home VR entertainment, according to critical information, analytics and solutions source IHS Markit. The global market for consumer AR and VR content and apps grew by 72 […]
The latest forecast published by technology research firm CCS Insight shows the worldwide market for virtual reality (VR) and augmented reality (AR) head-worn devices growing by an average of 50 per cent annually over the next five years. In 2022, a total of 121 million units will be sold, with a value of $9.9 billion. […]
AR/VR startups raised a record over $3.6 billion from VCs and corporates in the last 12 months to the end of Q1 2018. Over three-quarters of a billion dollars was invested in the first 3 months of this year alone. A fundamental transition in the fundraising market towards AR from VR, as well as the […]
Sony has announced that it is permanently cutting the price of its PlayStation VR gaming headsets. The new starting price for PlayStation VR will be £259 in the UK (down from £349), €299 (from €399) in Europe and $299 (from $399) in the US. The base model will come with the headset and camera, as […]
BBC Research & Development has made new work on BBC Two’s arts and culture series Civilisations available for people to try. Nine new artefacts have been added to augmented reality (AR) app Civilisations AR and Civilisations Explorer has been launched, an interactive website that lets people discover the TV series at their own pace. People […]