Ironically, given that its purpose is to draw attention, targeted advertising is the dog that didn’t bark. For as long as most of us can remember it has been talked of the great untapped resource, just waiting to be unlocked by convergence; the ‘Mother Load’ that would justify much investment in technology and content. The […]
Despite a relative drop in visit share of 8.9 per cent over the last year in the US, YouTube is still by far the video site most frequently visited from a desktop computer with a 58.77 per cent share of visits among a custom aggregate of video-rich sites, according to
Streaming platform Roku has confirmed that YouTube is available now in the Roku Channel Store for all current-generation Roku devices in the US, Canada, UK and the Republic of Ireland. Current generation players are those introduced after July 2011 and include the Roku LT, Roku 1, Roku 2, Roku 2 HD, Roku 2 XD, Roku […]
Echoing recent comments by Barry Diller, the main backer of Internet TV streaming service Aereo, that failure in its forthcoming Supreme Court copyright case would likely see the end of the service, the company’s founder and CEO Chet Kanojia has admitted there is no ‘Plan B’ should the Supreme Court decide against it in the […]
A+E Networks has announced the launch of A&E, History and Lifetime content on Apple TV. The free, ad-supported TV Everywhere content offers all Apple TV customers in the US access to full episodes, movies and exclusive clips of their favourite A+E Networks HD programming including Bates Motel, Storage Wars and Project Runway. A+E Networks subscribers […]
Internet TV streaming service Aereo has launched an educational and advocacy site – ProtectMyAntenna.org – that aims to provide basic information about the operation and the legal claims before the Supreme Court. The site also features court briefs, amicus briefs and court decisions. Chet Kanojia, Founder and CEO has written to customers explaining the site’s […]
Following a fortnight in which Australia was identified as the country most prolific at pirating Season 4 of Game of Thrones, with pay-TV platform Foxtel publicly defending its exclusivity and pricing strategy, the fantasy drama also
Barry Diller, the main backer of Internet TV streaming service Aereo, has described its chances of a successful outcome in its forthcoming Supreme Court copyright case as “50-50” and suggested that failure would likely see the end of the service. Interviewed by The Hollywood Reporter, Diller confirmed he would be in attendance at the hearing […]
A new report from research consultancy IDATE looking at OTT distribution strategies suggests that OTT-specific services present opportunities for premium content rights holders to add value to content that has little or no exposure on television, to generate additional revenue, and to put pressure on traditional distributors and thus ‘raise the stakes’. In a blog […]
Streaming platform Roku has analysed aggregated Roku Search on-device results from last few months, with findings indicating that Roku customers agree that it’s the golden age of TV with television series dominating the top 25 searched titles. Downton Abbey takes the number one spot among most-watched TV series. The top list includes a mix of […]