Crackle, the television streaming network, has announced a new layer of transparency to marketers on it CTV platform – the fastest growing segment on the streaming service. Crackle will be the first VoD service to benefit from the new innovative collaboration between Moat and Freewheel in the industry’s first-ever comprehensive system to track viewable ad […]
VeEX, a global leader in Telecom, CATV, fibre and broadband access test solutions, has announced two next generation CFP2 and CFP4 transceiver based test modules for the VeEX UX400 Universal Test Platform. These new modules are designed for 100G Ethernet and OTU4 test applications within the data center or core network. Compared to the CFP […]
Yahoo has announced the availability of independent viewability and fraud measurement for display and video advertising on Yahoo owned and operated properties, as well as media purchased across its programmatic buying platform. Yahoo is partnering with third-party measurement companies that align with the Interactive Advertising Bureau (IAB) and Media Rating Council (MRC) to bring unbiased, […]
Verimatrix, a specialist in securing and enhancing revenue for multi-network, multi-screen digital TV services, has announced that Digicel New Media Ventures, a global telecommunications provider, has deployed the Verimatrix Video Content Authority System (VCAS) for DVB to protect its Digicel Play HD digital entertainment service offering. VCAS for DVB provides Digicel with a cardless security […]
whiteCryption, a Silicon Valley provider of software code and data protection technologies, has announced that Piksel, a global provider of video monetisation software and solutions, has licensed whiteCryption’s Cryptanium Code Protection technology to protect its innovative Piksel Voyage travel and transit entertainment solution. “Piksel is a leading innovator in the online video services market and […]
Agama Technologies, the specialist in video service quality and customer experience, has announced that netplus, a Swiss triple-play service provider owned by a group of operators, has supplemented its Agama head-end service quality assurance set-up with Agama’s Embedded Monitoring Solution. This extension enables netplus to cover the complete end-to-end hybrid IP/cable TV service distribution, giving […]
Telefonica claims to have launched the quintuple-play era in Spain with the addition of a home security service based on machine-to-machine (M2M) communications that can be included in the company’s existing quad-play. Launching on June 17th, Movistar VeriSure Hogar is a 24-hour security service for the home that can be controlled via a smartphone application, […]
The BBC and mobile network operator EE tested new mobile apps at the FA Cup final on May 30th using 4G Broadcast technology to offer instant replays to fans watching inside Wembley Stadium. The service offered replays of key moments from multiple angles. Following the successful trial, a public service is planned for 2016. The […]
Complementing its global base of video and music data, Gracenote has bought sports stats and information companies Infostrada Statistics and SportsDirect for a combined $54 million. The transaction also includes Covers Media Group, which runs Covers.com, a North America-focused provider of sports scores, odds and matchups data, and analysis and news. Gracenote, a unit of Tribune Media […]
Ooyala, an expert in video publishing, analytics and monetisation, has introduced a new feature in its video ad campaign management workflow that enables clients to book campaigns based on ad completion, in addition to traditional CPMs. In a move to better align the interests of video publishers with video advertisers, customers of Ooyala’s Videoplaza ad […]