Shazam, the media engagement company, has launched the “Shazam Engagement Rate”, a new TV advertising metric that enables brands to more accurately gauge the effectiveness of television advertising campaigns. Exclusively available to Shazam for TV advertisers, Shazam combines third-party industry data on the number of people viewing a particular ad with the number of people […]
Online video company Fullscreen – the premier global YouTube network for creators and brands – has closed a round of Series A funding. The round was led by The Chernin Group along with Comcast Ventures and WPP. “Fullscreen’s mission is to empower a new generation of video creators to reach online audiences on a global […]
Ofcom has commenced the second phase of local TV licensing, inviting applications for new channels in seven locations across the UK. Following the award of 19 licences in the first phase, Ofcom is now opening up applications for local TV channels in Bangor, Cambridge, Middlesbrough, Mold, Scarborough, Swansea and York. These are the initial locations […]
ITV has confirmed it is acquiring a controlling stake in Thinkfactory Media, a US producer of reality, entertainment and drama, including the Emmy award-winning Hatfields & McCoys. ITV will pay an upfront cash consideration of $30 million for a 65 per cent stake in Thinkfactory Media, with a put and call option to buy the […]
SoftBank of Japan has stepped nearer to buying US wireless provider Sprint Nextel Corp, as rival bidder Dish Network declined to make a new offer after SoftBank sweetened its own bid last week. SoftBank’s offer now stands at $21.6 billion. “We look forward to receiving the FCC (Federal Communications Commission) and shareholder approvals which will […]
Sky Italia has appointed Delia Bushell as chief commercial officer. In her new role, Bushell will lead the marketing and sales department. Bushell has been Sky Italia’s chief strategy and commercial initiatives officer since 2012. She spent twelve years at BSkyB beforehand where she held various positions, and was also MD of BSkyB Ireland.
A+E Networks has confirmed the launch of A&E, History and Lifetime network apps are on Android’s latest operating systems for free from Google Play. “With the addition of our new Android apps, A+E Networks strengthens our leadership position in the rollout of TV Everywhere,” said Dan Suratt, Executive Vice President of Digital Media and Business […]
Scripps Networks Interactive has begun to roll out a suite of websites and mobile applications designed to give authenticated viewers access to Scripps’ popular lifestyle programming on a wider variety of platforms and devices, beginning with the Travel Channel, Food Network, HGTV, DIY Network and Cooking Channel websites. “The best way to meet growing consumer […]
Arianespace speaking at the Le Bourget Paris airshow says it expects to buy 18 of the By Ariane heavy-lift satellite launchers this year. Newly appointed CEO Stephane Israel said Arianespace is also talking to the Russian government in order to extend the current scheme to use the French Guyana launch site to handle Soyuz medium-lift […]