Convergence clash as Voda-ONO launches
March 30, 2015
From David Del Valle in Madrid
Vodafone-Ono is finalising its first combined convergent package in with unconfirmed plans for very discounted prices. The group plans a heavy marketing campaign to promote the service in direct competition with Telefonica.
In the last quarter of 2014, Vodafone-ONO mobile phone users amounted to a total of 5,549,000 with the company gaining 70,000 subs in broadband to 2,776,000 customers, 1,595,000 of them using fibre optic. As for TV, Vodafone-ONO now have 784,000 clients, of which 440,000 representing 57 per cent with access to TiVo.
Vodafone-ONO has already passed 8.2 million homes, with almost 1 million FTTH.
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