International Datacasting Corporation (IDC), a technology provider for broadcasters, is pleased to announce that leading Portuguese broadcaster Rádio Comercial has selected IDC’s STAR Pro Audio Solution to deliver hit music and programming to millions of listeners across Portugal.

“The selection of the IDC STAR Pro Audio Solution guaranteed Rádio Comercial a smooth transition from our existing network to the latest available technology,” said José Gomes, Communications and Maintenance Manager at Rádio Comercial.  “Our previous IDC network delivered terrific performance for many years, and we look forward to the same from our new STAR Pro Audio solution.”

The STAR Pro Audio solution has been delivered and will be installed and operational prior to the end of 2014.  IDC’s STAR Pro Audio solution provides support for the latest advanced features, which allow operators to improve audio quality, increase advertising revenues, and reduce costs.

“The selection of the STAR Pro Audio Solution by this long-term IDC customer demonstrates the continued confidence the industry has in our solutions for audio distribution,” said Doug Lowther, President and CEO of IDC.  “In addition, by deploying the new solution, Rádio Comercial will benefit from excellent audio quality as well as new revenue opportunities.”

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Categories: Digital Radio, Press Releases