Rakuten TV, the European AVoD platform, has announced the launch of a new Kids TV channel. The new dedicated channel extends its current catalogue within its Free section with more than a hundred episodes of content.

The channel has launched in partnership with celebrated animation studio Aardman Animations, Milimages, Motion Pictures and educational outfit Lingokids, to provide a range of children’s content including titles such as Shaun The Sheep, Wallace & Gromit’s Cracking Contraptions, Molang and Glumpers.

Rakuten TV CEO and founder Jacinto Roca said; “It is a really exciting time for us to be able to offer our audiences an increased range of free content. As viewers´ interests and viewing habits change, so does our strategy to keep up with our commitment to provide them with a variety of compelling and entertaining titles through our acquisitions and original programming on these dedicated channels”.

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