Mediapro renews rights for Chinese Professional Football League
March 12, 2026
Mediapro and the Chinese Professional Football League have renewed their agreement for the international commercialisation of audiovisual rights to the country’s leading football competitions for the 2026–2028 seasons. The group has been actively managing the international rights to Chinese football competitions since 2021.
Under the renewed partnership, both organisations will continue working together to expand the global reach of Chinese football, promoting both men’s and women’s competitions with strong growth and exposure expected in the coming years.
The agreement includes the international rights sales for the Chinese Super League, Chinese Football League One, Chinese Football League Two, Chinese Youth Football League (Men’s U20), the Chinese Women’s Super League and Chinese Women’s League One.
Mediapro also oversees global media rights sales for LaLiga (excluding North America, MENA and India), the main Concacaf competitions through 2030, the South American qualifiers for the 2026 FIFA World Cup, as well as other international competitions including World Skate and the Euro Hockey League.
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