Equativ, the end-to-end media platform, has announced a new strategic partnership with Trainline, the European independent rail and coach travel app. Thanks to this collaboration, Equativ’s media platform, Maestro, now offers access to Trainline’s in-app and web display inventory in the UK and key European markets through header bidding integration. Travel brands, agencies, and trading […]
Philo’s free TV lineup continues to expand. Six new channels – including five from Lionsgate and one from QVC Group – have been added to the standalone, free channel lineup – continuing to add to the growing free channel lineup of over 110+ live, ad-supported channels available to anyone, no subscription required. These channels are […]
Sandbox Group, a specialist in learning-focused entertainment, has announced a new partnership with Safaricom, Kenya’s largest telecommunications provider, to bring its PlayKids+app to millions of Kenyan families. This launch marks Sandbox Group’s African debut and the first step in a broader regional expansion across Sub-Saharan Africa. The PlayKids+ app offers thousands of games, videos, and […]
Virgin Media O2 and Coventry City Council have bolstered their existing partnership to scale up the council’s pioneering #CovConnects digital inclusion programme and its device bank initiative that rehomes end-of-first-life devices from businesses and public sector organisations, redistributing them to people who need them across communities in Coventry. The project aims to increase the number […]
PubMatic has launched its AI-powered monetisation platform purpose-built to put publishers back in control of their yield, data, and demand. As artificial intelligence disrupts traditional traffic sources and monetisation models, publishers are leaning into technology partners like PubMatic to innovate and create sustainable business solutions and tools. The unified platform combines three core capabilities that […]
Clarity, an AI-powered customer-experience and voice-of-customer (VoC) platform for highly regulated industries, has raised $12 million in new funding. The round is led by Prosus Ventures with participation from STV Al Fund (backed by Google), Sukna Ventures, Wamda Capital, Neo, Oraseya Capital, Phaze Ventures, Propeller, Tech Invest Com, and angels from OpenAI and Google. Formerly […]
Arch Platform Technologies (www.archpt.io), a specialist in automated, scalable cloud infrastructure for workflows, has announced a Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS) to accelerate the global availability of streamlined, cloud-native workstation environments. Modern creative, design, engineering, and scientific businesses need infrastructure that can adapt quickly. However, configuring, deploying, and managing a globally […]
Madhive, the US unified operating system for local media, has announced the expansion of its Local Live Sports Marketplace in partnership with FOX Television Stations. The local-first marketplace gives advertisers access to a single, turnkey solution that delivers sports advertising opportunities across more than 16 premium live sports products, including College Gameday, Monday Night Football, […]
WWE is set to showcase its new Premium Live Event (PLE), Wrestlepalooza, which will see celebrated WWE Superstars AJ Lee and Brock Lesnar make their long-awaited in-ring returns. The PLE – which takes place at Gainbridge Fieldhouse in Indianapolis, India – will stream live on Netflix in the UK & Ireland from 11.30pm BST on […]
The Guardian has announced a global partnership with ID5, the identity provider, designed to improve audience addressability and deliver more impactful advertising opportunities across its digital properties. The collaboration enables the Guardian to recognizs audiences in cookie-restricted environments, providing more consistent and effective campaign performance for advertisers while maintaining a high-quality ad experience for its […]