Insight TV, the millennial and Gen-Z focused channel operator and content producer, has announced the launch of a new FAST Originals exclusive content library. The first FAST Originals series will be Streetball with Kenny Dobbs, a co-production with bspoketv which will premiere later in 2023.

The creation of an exclusive FAST Originals content library that will be featured on Insight TV’s FAST channels is the next progressive step in a competitive space. Insight TV will continue to roll out this initiative across our primary genres such as: lifestyle, sport, music, nature/wildlife, science/technology, and more.

With over five years in the FAST space, Natalie Boot, Global Vice President FAST & Content Distribution, Insight TV, is leading the development of the FAST Originals content, with Streetball with Kenny Dobbs, as first of many announcements to come.

Boot commented: “Having been in the FAST segment since the early days, we have been able to follow the development of the platforms and the consumer viewing habits and have seen that FAST Originals is the logical next progression for companies to differentiate themselves and to deliver audiences to platforms and advertisers. We are excited to feature this show co-produced with bspoke as the first step in a long walk to keeping our viewers entertained with relevant content”.

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Tags: basketball, FAST, Insight TV